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Facebook Chooses Salesforce.com
[July 26, 2010]

Facebook Chooses Salesforce.com


Jul 26, 2010 (Close-Up Media via COMTEX) -- Salesforce.com, an enterprise cloud computing company, announced that Facebook has selected Salesforce CRM to manage its sales operations.

According to a release, Facebook evaluated the pros and cons of enhancing its own system or selecting a cloud computing CRM system and went with the Sales Cloud 2 for the inherent benefits of cloud computing, particularly its implementation time and the ability to scale along with the company's rapid growth.



Facebook said it has deployed the system across its sales operation teams along with its developer relations to automate complex workflow and approval processes. The system integrates with half a dozen existing systems.

Sheryl Sandberg, chief operating officer, Facebook, said, "Facebook and salesforce.com share a common vision for helping people connect and share information more efficiently. Salesforce.com's cloud model was the perfect fit for us - with our current growth trajectory and future sales goals, we needed a product that will scale with our growing business." Marc Benioff, chairman and CEO, salesforce.com, said, "Facebook joins the thousands of companies managing their enterprise sales teams in the cloud, enabling them to focus on their fast growing business rather than the hardware and software to support it." More Information: http://www.salesforce.com/crm/sales-force-automation ((Comments on this story may be sent to [email protected]))

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