[February 10, 2010] Apparent Networks Launches "Powered by PathView" Partner Program for Resellers and Managed Service Providers Tweet WELLESLEY HILLS, Mass. --(Business Wire)-- Apparent Networks (News - Alert), a leading provider of network performance and availability solutions, today announced the launch of its new Powered by PathView partner program. The new program enables resellers and managed service providers (MSPs) to sell Apparent Networks' PathView network performance management solutions both independently and as part of the services they provide to their customers with no risk and no up-front costs. As part of the new initiative, Apparent Networks is offering marketing, sales and product support, along with the ability for service providers to custom-brand PathView dashboards and reports to their customers. Partner companies are already realizing immediate benefits from their participation in the Powered by PathView program. In a separate press release issued today, Apparent Networks announced that Tier3 Technologies, has joined the program and is already using PathView tools to help its customers gain business advantages through new IT initiatives. Tier3 Technologies is now helping several of its customers to evaluate the readiness of their networks for next-generation applications, monitor network performance through the cloud, and quickly find and fix network performance issues. Apparent Networks' PathView product family includes PathView Cloud, PathView and the recently released PathView microAppliance. These products enable organizations to test and troubleshoot the end-to-end performance of network paths, even through third-party networks. This year, Apparent Networks has experienced rapid adoption of the PathView product family and has seen significant growth in its business through resellers and service providers who leveraged PathView as a value-added service for network assessments, monitoring and troubleshooting. Based on this growing partner momentum, Apparent is now making it even easier for partners to sell PathView products through the Powered by PathView program. "Resellers and MSPs recognize the value of ensuring and reporting on network performance and availability for next-generation applications, but they are finding that today's network management tools are not up to the task," said Jim Melvin, president and CMO of Apparent Networks. "These organizations were quick to seek us out for partnership opportunities when we introduced PathView, and they've already played a major role in the product's success. We look forward to an even more productive partnership process through our Powered by PathView program so that customers worldwide can benefit from our unique network visibility." The Powered by PathView Program The Powered by PathView program is designed to deliver a new source of recurring revenue and market impact for businesses whose primary function is to sell, service, support or build solutions that rely upon complex, distributed networks. Examples of these businesses include value-added resellers of VoIP, unified communications and WAN optimization solutions; and IT services providers, consultants and systems integrators who offer services for local or wide area networks, cloud networks, or other distributed networks. The program is available at two member levels: Reseller Partners, who sell Apparent Networks' PathView Cloud solution to third parties; and Managed Services Partners, who use Apparent Networks' PathView Cloud service as a platform for their own managed service offerings. By incorporating PathView into the products and services they provide, resellers and MSPs can reduce costs and increase operational efficiency, improve the chances of success with new deployments and lower the cost of service issues with ongoing business. With the Powered by PathView program, Apparent Networks has created a no-risk opportunity that requires no commitment or startup costs and includes pay-as-you-grow subscription-based pricing that matches the way service providers bill for their services. The program also includes a guarantee that partners will have a successful customer deployment within 30 days or there will be no charge for products or services used during that period. Additional details about the benefits of Apparent Networks' Powered by PathView program for resellers and MSPs are available on the Apparent Networks Blog. About Apparent Networks Apparent Networks is the only IT performance management provider that delivers the end-to-end service insight required for today's cloud applications. By experiencing network performance without affecting it, the company's patented path solutions assess network readiness, monitor service levels and diagnose problems otherwise hidden from sight. Leading companies rely on Apparent Networks to assure application delivery and expand their service portfolios with confidence. For more information, visit www.apparentnetworks.com. [ Back To TMCnet.com's Homepage ]