[February 06, 2010] RedBrick Health Names CFO and Chief Business Officer Tweet Feb 05, 2010 (Close-Up Media via COMTEX) -- RedBrick Health has announced the appointment of Gregg Waldon as chief financial officer and Glen Gunderson as chief business officer. Waldon will oversee finance, investor relations, administration and human resources at RedBrick Health. Gunderson will direct sales, business development, client services and program delivery. "Savvy employers know that every dollar spent on health promotion efforts can reduce medical costs by more than three dollars and lower absenteeism costs by nearly the same amount," said Kyle Rolfing, chief executive officer for RedBrick Health. "Using RedBrick's Health Earnings System to deploy integrated and highly engaging health management initiatives, our own clients have lowered their total projected health care costs up to five percent. "Gregg and Glen's expertise will be critical as we help current and prospective clients and partners reap this tangible ROI, and, more broadly, drive responsible behavior change and financial alignment in health care between employer and employees." The Company said that the Waldon and Gunderson hires come on the heels of recent RedBrick Health announcements that include the signing of six new Health Earnings System customers and launch of a next-generation interactive health assessment, which is drawing widespread praise from clients and employees. RedBrick's fully integrated Health Earnings System helps employees and family members proactively choose how to improve their health, while appropriately allowing them to earn lower health care costs for their efforts. Waldon has 25 years of finance and accounting experience that includes driving significant revenue growth over short periods of time; raising capital, including leading multiple initial public stock offerings; managing publicly traded companies; and executing strategic mergers and acquisitions. Prior to RedBrick Health, Waldon served as senior vice president and chief financial officer, secretary and treasurer for SoftBrands, where he helped grow revenue for the enterprise software company from $69 million to $99 million. Waldon also served as chief financial officer of Stellent, where he helped grow the enterprise software company's revenue from $2 million to $123 million. Prior to Stellent, he served as chief financial officer of GalaGen, a bio-pharmaceutical company. Waldon started his career in public accounting, first at Deloitte & Touche and then at PriceWaterhouseCoopers. Gunderson has 20 years experience in sales, marketing, operations and product management, with significant category experience in health care, wellness, loyalty/affinity and rewards. Prior to RedBrick Health, Gunderson served as vice president of strategic business development at Life Time Fitness. He also held the roles of vice president of marketing and director of business-to-business within the company. A founding member of the Life Time Fitness leadership team, Gunderson supported organizational revenue growth from $3 million to approximately $800 million in 2008. During his time at Life Time Fitness, Gunderson guided the creation of the company's Corporate Wellness division and Total Health product suite, which strive to reduce health care utilization through preventative screenings, health lifestyle programs and wellness-driven health plan utilization. Additionally, he was responsible for securing strategic partnerships with health plans and led the company's health care practice. Before Life Time Fitness, Gunderson held general management and regional management positions for Bally Health and Tennis Corp. RedBrick Health works with self-insured employers and their employees, as well as progressive health plans, to create healthier, more productive workforces. ((Comments on this story may be sent to [email protected])) [ Back To TMCnet.com's Homepage ]