[November 23, 2009] Attensity Group to Host Online Event With Forrester Research That Explores How Generation Y is Changing Customer Experiences Tweet PALO ALTO, Calif., Nov 23, 2009 /PRNewswire via COMTEX/ -- What: "The Changing Face of Customer Experience: How Gen Y and social media are impacting all of your customer's expectations," is a complimentary webinar that details new expectations for the customer experience and how call centers and customer service organizations can prepare for and meet these demands. This webinar is hosted by Attensity(TM) Group, the leader in business user applications that generate value from unstructured data. When: 12:00 p.m. - 1:00 p.m. PT, Thursday, December 3, 2009 Who: Bruce Temkin, vice president and principal analyst with Forrester Research, will join Catherine van Zuylen, vice president of product marketing for Attensity Group. -- Explore how many of the attributes and expectations of Generation Y require customer service organizations to change the way they do business. -- Hear, directly from Temkin, about extensive research that shows the next generation of customers is extremely networked, continually connected, information-focused, and impatient in waiting for answers. -- Learn where the forward-thinking "call centers of tomorrow" are heading, and what can be done now to prepare for the changes that more connected customers demand from your organization. -- Experience how Attensity gleans insight into what customers are saying online and in social media, and enables companies to respond and participate in the conversations. Why: Today's customer comes with a host of new expectations for the customer experience. The days when customers simply contact a company for help and are willing to wait for an answer are numbered. Increasingly, customers want immediate answers and better self-service experiences, across a wider variety of channels, including Twitter, expert forums, online communities, etc. This online event will detail how high-performing organizations are aligning their customer experience strategy with what their customers are saying directly, particularly in social media. Attensity and Temkin will explain how this requires greater accuracy than ever before. How: Register for free online at: http://www.attensity.com/en/News-and-Events/Events/In- Person-Events/2009/ForresterWebinar.html About Attensity Group Attensity Group provides software applications based on Web 3.0 semantic technologies to find, understand, and use information trapped in unstructured text to drive critical decision-making. The comprehensive suite of applications address collective intelligence in social media and forums; the voice of the customer in surveys and emails; customer response management; e-services; research and discovery; risk and compliance; and intelligence analysis. With more than 500 installations worldwide, Attensity Group's award-winning software is used by large government agencies and such innovative enterprises as Airbus, Charles Schwab, Bosch, JetBlue, Nokia Siemens Networks, Royal Bank of Canada, Travelocity and Vodafone. Organizations are better able to track trends, identify patterns, detect anomalies, reduce threats, and seize opportunities to improve customer satisfaction and retention. The Service & Support Professionals Association (SSPA) has honored Attensity Group with its 2009 Recognized Innovator Award. Attensity Group operates in the EMEA region as Empolis. More information is at http://www.attensity.com/en/Company/Blog/index.php, http://twitter.com/attensity and http://www.facebook.com/attensity. A(C)2009 Attensity Group. Attensity is a trademark of Attensity Group in the United States and/or other countries. Other brand and product names are trademarks or registered trademarks of their respective holders. Information is subject to change without notice. All rights reserved. Contact: Michelle de Haaff CMO, Attensity Group (650) 433-1700 [email protected] SOURCE Attensity Group http://www.attensitygroup.com [ Back To TMCnet.com's Homepage ]