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Research and Markets: Poland Information Technology Report Q4 2009 - Includes Independent Forecasts and Competitive Intelligence on this Industry
[November 19, 2009]

Research and Markets: Poland Information Technology Report Q4 2009 - Includes Independent Forecasts and Competitive Intelligence on this Industry


Dublin, Nov 19, 2009 (M2 PRESSWIRE via COMTEX) -- Research and Markets (http://www.researchandmarkets.com/research/79aafb/poland_information) has announced the addition of the "Poland Information Technology Report Q4 2009" report to their offering.

The Poland Information Technology Report provides industry professionals and strategists, corporate analysts, information technology associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on Poland's information technology industry.

Market Overview Poland is expected to maintain its status as one of the Central and Eastern European (CEE) region's fastest growing IT markets over the 2009-2013 forecast period, thanks largely to EU funding for information and communication technology (ICT)-related initiatives. The size of the Polish IT market is estimated to increase from US$7.6bn in 2009 to around US$10.7bn in 2013. The current global economic headwinds will mean slower growth in 2009 and 2010 compared with the 2006-2008 trend level.


Industry Developments Poland's National IT Infrastructure Plan for 2007-2013 was formally adopted by the government in 2008, following a public sector IT spending slowdown in preceding years. In 2008 new funding drove a series of tenders, with the information technology component to be worth nearly EUR1bn. According to Poland's National IT Infrastructure Plan, some 75% of funds spent on government IT projects over the next five years is expected to come from the EU.

BMI forecasts that wireless internet access will grow rapidly during 2009. Poland's broadband operators are also encouraging xDSL and cable-based broadband take-up by offering new innovative services, such as IPTV, video on demand (VOD) and VoIP in double- and triple-play packages. Such services will encourage subscriptions and drive spending on computers and other household electronics products.

Competitive Landscape In H109, Dell said that it would move its European manufacturing base from Ireland to Poland and cut 1,900 out of 3,000 jobs at its Limerick plant. Previously there had been speculation that US giant Dell planned to dispose of a number of production facilities in Poland. This was despite the fact that Dell's latest plant in Poland was launched only in January 2008, with Dell spending EUR200mn to reduce supply time to European clients. Meanwhile, in May 2009, IBM signed a contact with the Ministry of Science and Education that provided for the establishment of an IBM research centre in Wroclaw. Wroclaw is also the among locations competing for a new IBM service centre, which is expected to create 3,000 new jobs. In 2008 IBM included Poland for the first time in its list of key exceptionally high-growth developing countries.

Computer Sales Poland's computer hardware sales are projected at US$3.1bn in 2009 and are forecast to reach around US$4.1bn in 2013. The Polish addressable market for computers is estimated at around 2.9mn units sold in 2009, and this annual total could increase to 5.3mn by the end of BMI's forecast period. Despite some encouraging indications in Q209, H209 is likely to be a more difficult year because of the impact of the global financial crisis. PC penetration reached around 50% in 2008, and BMI projects that it could reach 70% by 2013. Falling prices of both desktops and notebooks have been a major growth driver for the hardware market, along with EU aid and overall economic recovery. Research has revealed that Poles are starting to purchase more high-end computers.

Software The software market is projected to be worth US$1.7bn in 2009 and is likely to grow to US$2.4bn by 2013, giving a CAGR of 10%. Even before the economic slowdown there were signs that the large company market for basic enterprise resource planning (ERP) software was becoming saturated. This has encouraged vendors to target growth from upgrades to existing clients, as well as sales to smaller companies. Rising computer penetration in the enterprise sector has driven continued growth, despite the software piracy issue. The procurement of basic software packages such as ERP still accounts for about half of enterprise software spending, particularly in the manufacturing sector. However, vendors are increasingly focused on more specialised applications, such as customer relationship management (CRM) and business intelligence, where faster growth is possible.

IT Services IT services spending, projected at US$3.0bn in 2009, is the fastest growing sector of the IT market and is expected to rise to US$4.3bn by 2013. In 2009 vendors are expected to benefit from IT projects tendered across sectors ranging from universities to banks and financial institutions, utilities and the public sector. However, overall spending growth is expected to decelerate. With a larger installed IT base, acceptance of the need for IT services is spreading through many organisations. While systems integration and hardware and software support and installation still collectively account for more than one-half of total IT spending, outsourcing has become the fastest growing segment.

Companies Mentioned: - IBM Poland - Microsoft - Dell Polska - HP Polska - Asseco Business Solutions For more information visit http://www.researchandmarkets.com/research/79aafb/poland_information CONTACT: Laura Wood, Senior Manager, Research and Markets Fax: +1 646 607 1907 (US) Fax: +353 1 481 1716 (Rest of World) e-mail: [email protected] ((M2 Communications disclaims all liability for information provided within M2 PressWIRE. Data supplied by named party/parties. Further information on M2 PressWIRE can be obtained at http://www.presswire.net on the world wide web. Inquiries to [email protected].

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