TMCnet News
User Interfaces 2009-2014: Enabling a compelling User Experience for the iPhone & Web 2.0 eraWithin a short timeframe, the iPhone (News - Alert) series of devices has helped fuel adoption of mobile applications and web access in North America and Europe unlike any device before. In the seven years prior to the launch, the paucity of user-friendly mobile web-focused devices proved a major obstacle to optimal growth in users and traffic. Thanks to innovative multi-touch gesture user interfaces, faster processing and large screens, users are now more aware of the benefits of web access with mobility. The introduction of advanced user interfaces has been pivotal in finally realising the possibility and benefit of mobile applications and web browsing to a wide audience, particularly in developed markets. Supported by increasing bandwidth in mobile networks, improved user experience has encouraged uptake, particularly as an extension of any given user’s online desktop experience, evidenced by the widespread adoption of mobile versions of leading social networking sites, through the browser, ODPs and other applications. This is illustrated by Apple (News - Alert) through the iPhone, whose users in the UK are five times more likely to browse the web than owners of other mobile phones. The move triggered a wave of touch interface releases with large screens from rival device manufacturers. Devices such as the HTC (News - Alert) Hero and the Palm Pre signify a new generation in UI, which other market-leading forces such as Nokia, Samsung, LG, Motorola and Sony Ericsson will bolster through their own releases over the coming year. It is within this context that the development of user interface technologies forms a crucial component, providing the platform which will help generate new revenue streams from advertising and content/application downloads, on top of subscriptions. The UI is a holistic term encompassing all elements of a handset (hardware and software) that contribute towards the end-user’s experience with a mobile device. It is the system of screen images, devices and software components that allows the user to interact with and control the handset's operating system. Based on analysis of the position of key participants across the value chain, including operators, media agencies, software application providers, access providers, marketing specialists and trade association representatives, this 130+ page report analyses the market drivers and barriers affecting user interfaces, devices and applications. To know more and to buy a copy of your report feel free to visit : http://www.bharatbook.com/detail.asp?id=124813&rt=User-Interfaces-2009-2014-Enabling-a-compelling-User-Experience-for-the-iPhone-Web-20-era.html Or Contact us at : Bharat Book Bureau Tel: +91 22 27578668 Fax: +91 22 27579131 Email: [email protected] Website: www.bharatbook.com Blog: http://bharatbookresearch.blogspot.com Follow us on twitter: http://twitter.com/3bbharatbook As a community-building service, TMCnet allows user submitted content which is not always proofed by TMCnet editors. If you feel this entry is of inferior quality or wish to report it for some reason, please forward the URL to "webedit [AT] tmcnet [DOT] com" with your comments. |