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Connect Direct President Howard J. Sewell Named One of "Most Influential" in Sales Lead Management
[November 18, 2009]

Connect Direct President Howard J. Sewell Named One of "Most Influential" in Sales Lead Management


REDWOOD CITY, Calif. --(Business Wire)-- Connect Direct Inc. (CDI), a full service marketing agency, announced that the firm's president, Howard J. Sewell, was named one of "2009's 50 Most Influential People in Sales Lead Management" by the Sales Lead Management Association (SLMA).

The SLMA list was compiled through nominations of both association members and non-members. More than 1,600 individuals voted for 65 nominees. Industry luminaries on the list included Marc Benioff (News - Alert), CEO of Salesforce.com, Steven Woods, CTO at Eloqua, and Phil Fernandez, President & CEO at Marketo.

Connect Direct (CDI) (http://www.connectdirect.com) is a full-service marketing agency specializing in turnkey, integrated demand generation and lead management for high-technology companies. CDI works with its clients to develop, execute, and manage lead management programs, in engagements that range from lead management audits to workflow development to creative execution to turnkey, managed services. The agency is an authorized partner of both Marketo (News - Alert) and Manticore Technology, two of the leading providers of marketing automation platforms, the technology that powers automated lead management.


"Lead management is the fastest-growing part of our agency's business, and a critical part of our clients' overall demand generation strategies," said Sewell. "I'm thrilled to be named to this list along with people whose knowledge and expertise I greatly respect." Sewell is a frequent contributor to online publications and forums on the topic of lead management and lead nurturing, and writes about both lead management and B2B demand generation on CDI's blog, Direct Connections (http://connectdirect.wordpress.com).

The full list of "2009's 50 Most Influential People in Sales Lead Management" can be found on the SLMA Website at: http://www.salesleadmgmtassn.com/news/2009_Top50_SalesLeadManagement.htm About Connect Direct Connect Direct Inc. (CDI) is a full-service marketing agency specializing in turnkey, integrated demand generation and lead management for high-technology companies. For three years running, the firm has been named one of the nation's "Top Agencies" by BtoB Magazine. CDI clients include FrontRange Systems, Navicure, UC4, and VMware. The company has offices in Silicon Valley and Seattle. For more information, visit http://www.connectdirect.com

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