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Genius.com's Force.com Genius Tracker Now Available on the Salesforce.com AppExchange
(Market Wire Via Acquire Media NewsEdge) SAN FRANCISCO, CA -- (MARKET WIRE) -- 11/17/09 --
Salesforce.com Dreamforce Conference,
Booth #1016 -- Genius.com Incorporated®,
a leading
on-demand provider of B2B marketing automation, sales lead management, and
email marketing solutions for sales and marketing professionals, today
announced that Genius Tracker on Force.com is now available on the
salesforce.com AppExchange.
Built natively on the Force.com platform, salesforce.com's custom
application development platform, the Genius Tracker on Force.com allows
sales and marketing team members to gain instant insight to changes in
prospect status and behavior within Salesforce CRM. The application
complements Genius.com's popular solutions on the AppExchange -- Genius Pro
and Genius Enterprise. The Genius Tracker on Force.com is offered as a free
upgrade to the hundreds of Genius and salesforce.com joint customers. It is
immediately available for test drive and deployment from the AppExchange,
www.salesforce.com/appexchange.
The Genius Tracker on Force.com application combines the power of the
Force.com platform with Genius.com's real-time sales and marketing data to
provide a single solution to achieve instant visablity into prospect
tracking with robust analytics. "Genius.com stands alone, providing the
only solution that completely leverages Salesforce CRM," said Ali Fenn,
vice president of sales and business development, Genius.com. "Only
Genius.com enables real-time tracking of proactive prospect visibility that
is instantly available to both sales and marketers in Salesforce CRM."
With Genius Enterprise, sales and marketers can share critical real-time
prospect information from directly within Salesforce CRM. In addition, the
Genius Tracker on Force.com lets users see which prospects are interested
at any given point and instantly review their web-browsing behavior to gain
a complete history of activities to assess closing probability.
"Genius.com's application exemplifies how developers can use the Force.com
platform to innovate," said Kendall Collins, chief marketing officer,
salesforce.com. "Force.com Genius Tracker is a an example of a solution
that is available to salesforce.com customers via the AppExchange to help
them realize customer success."
Genius.com has attained nearly 100 user reviews on the AppExchange,
averaging a stellar 4.8 out of 5 ranking. AppExchange testimonials include
the following rave reviews:
"Genius has helped us to easily and cost-effectively create and send
professional emails, generate leads, automate interaction and track results
in an affordable and professional manner. By using Genius, we have been
able to extend our reach. Overall, Genius is one-stop-shop for your sales
and marketing needs."
"Our business is built on top of Salesforce CRM and Genius powers our
entire e-mail marketing program. The integration is seamless and works
without exception."
"I strongly recommend Genius as a seamlessly integrated sales and marketing
application. Genius has proved to be the go to place for every aspect of
marketing. Genius provides the latest technologies, custom solutions, and
an eager-to-please support community willing to educate and propose
solutions."
"Genius helps our sales team sort quickly through leads to find quality
prospects and move the process forward quickly without the usual 'phone
tag' issues. Overall a great app for Salesforce CRM."
The Genius Tracker on Force.com is immediately available to test drive and
for deployment at www.salesforce.com/appexchange.
About Genius.com
Genius.com is the leading provider of marketing automation, sales lead
management and demand
generation solutions that enable both marketing and sales users to
quickly identify and connect with their best prospects, without IT.
Genius.com is a Sales 2.0 leader with over 500 corporate customers who use
Genius solutions to automate email marketing and lead
nurturing campaigns that deliver the most qualified leads directly to
their frontline sales reps, so they can immediately follow-up on their best
opportunities.
Genius.com is a privately held company funded by Accel Partners, Mohr
Davidow Ventures, Emergence Capital, and Walden International, with
headquarters in San Mateo, CA. For more information, visit www.genius.com.
About the Force.com Platform and AppExchange
Force.com is the only proven enterprise platform for building and running
business applications in the cloud. The Force.com platform powers the
Salesforce CRM applications with more than 800 ISV partner applications
like those from CODA and Fujitsu, and more than 120,000 custom applications
used by salesforce.com's 63,200 customers such as Japan Post, Kaiser
Permanente, KONE and Sprint Nextel.
Applications built on the Force.com platform can be easily distributed to
the entire cloud computing community through the salesforce.com AppExchange
marketplace at http://www.salesforce.com/appexchange/.
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For more information, please contact:
Parker Trewin
Genius.com
Tel: (650) 931.1375
ptrewin@genius.com
Will Stickney
Horn Group, Inc.
Tel: 415.905.4025
wstickney@horngroup.com
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