[October 25, 2009] Reportlinker Adds Report: Mobile Music Report - Analysis, Forecasts and Markets 2009 Tweet Oct 26, 2009 (Close-Up Media via COMTEX) -- Reportlinker.com announced that a new market research report is available in its catalogue: Mobile Music Report - Analysis, Forecasts and Markets 2009. In a release, Reportlinker.com noted that report highlights include: Music on the mobile platform has extended past the confines of the ringtone and has developed on the mobile handset and the mobile web. Mobile music has become a business in its own right with players both on and off the mobile platform. The growing reach of mobile handsets and the mobile web has driven the reach of mobile music and, given the size of the mobile audience, this remains a valuable market to invest in content. As music content moved from the physical to the digital platform, the mobile phone and mobile web are ideally placed to distribute and develop mobile music content, and tailor content directly to the consumer demand. But will the traditionally big players of music be the major players of mobile music? Can large record companies maintain their position in a digitally mobile market? Can the mobile handset continue to compete against stand alone digital music devices? Creating revenue from mobile music has also evolved, as the content and the method of access has become more sophisticated over time. Early subscription methods of high payments posed a low user experience which threatened to push all but the most dedicated niche markets away from the content. Mobile music has responded to the requirements of consumers in both the music providers and the mobile web. Charges on the mobile web have decreased and this has opened up the space for mobile music and increased the incentive for mobile subscribers to explore this content. The continuing success of convergence on the mobile handset has driven music players onto the mobile handset, and the link between the mobile handset and the mobile web is an important factor in mobile music. An increasing number of mobile handset vendors are entering the mobile music market with their own mobile music services, further driving handsets with mobile music playing capabilities. As the market becomes increasingly crowded competitors will need to establish strong competitive differentiation, and music services will have to offer the consumer new selling points in order to gain market traction and retain consumers. Players across the industry will need to monitor and analyse mobile music and competitors in the mobile market. The mobile market is continuously evolving, but mobile music remains a constant factor in the market. Mobile music is not without its problems and pitfalls, but the channel remains a valuable asset for competitors in the mobile market. Mobile music will remain an influential media on the mobile platform for the foreseeable future and recent entries into the market place demonstrate that the mobile music market remains open and competitive. This is a market in which hardware and software will compete and the link between the handset and the mobile web will further drive the use of mobile music, and be mutually beneficial in the market. Companies mentioned in this report 3 (Hutchinson) ABC Alcatel Lucent Amazon Apple Corps Apple AT&T BlackBerry Blyk Canalys CBS China mobile Chinese Network Information Centre Cingular Wireless Copyright Royalty Board Dada Didiom Dolby EMI Featured Artists Coalition Flycast Formula 1 Fox Google Gracenote GSM World HTC Imeem KDDI KTF Last.fm LG McLaren Melodeo Microsoft Motorola Musicwave Napster NBC NEC Nielsen Nokia NTT DoCoMo O2 Ofcom Omnifone Orange Ovi Palm Pandora RIM Rhythm NewMedia Samsung Seeqpod Shazam Shoutcast Skype Slacker radio Sony Sony BMG Sony Ericsson Telecommunication Regulatory Authority of India Telia Sonera Telenor The IFPI The NPD Group T-Mobile Truphone Universal Verizon Wireless Vodafone Warner Report information: http://www.reportlinker.com/p0148916/Mobile-Music-Report---Analysis-Forecasts-and-Markets-2009.html ((Comments on this story may be sent to [email protected])) [ Back To TMCnet.com's Homepage ]