| [October 23, 2009] |
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LENCO MOBILE INC. Announces the Signing of a Long Term Partnering Agreement with Deloitte Consulting in South Africa
SANTA BARBARA, Calif. --(Business Wire)--
Lenco Mobile Inc. (Pink Sheets: LNCM) today announced that Multimedia Solutions, a wholly owned subsidiary, had signed a Long Term Partnering Agreement with Deloitte (News - Alert) Consulting in South Africa to promote the mobile phone statement and itemized billing solutions developed by Multimedia Solutions.
Clients of Deloitte Consulting in South Africa will be able to use the mobile phone statement solution to deliver personalized statements to mobile phones in a highly efficient and cost effective manner. Besides being secure, mobile statements are measurable and can be deployed with very little lead-time. In addition, the elimination of paper statements will allow companies to significantly reduce their carbon footprint.
Riaan Groenewald, Operations Director of Multimedia Solutions, said today, "This is a great step towards eliminating unnecessary paper from the document flow process. We are excited to work with Deloitte South Africa to bring statement delivery into the 21st century. We are confident that our solutions will reduce costs for Deloitte's clients and significantly improve overall efficiency."
Multimedia Solutions' mobile phone statement application is currently in use with selected retailers, financial institutions and wireless carriers in South Africa. On the relevant date, mobile phone subscribers receive a personalized mobile statement reflecting their account activity and any other key information about the status of their account. Subscribers can immediately access their account information via a Multimedia Solutions Mobi Site, where they can request additional information or download data to their mobile phones. With the worldwide push towards green products and services, mobile phone statements are expected to become a mainstream means of delivering customer information.
About Lenco Mobile Inc.
Lenco Mobile Inc. owns and operates businesses focused on the high growth mobile marketing and Internet sectors. Lenco Mobile Inc. owns Multimedia Solutions, AdMax Media Inc., Digital Vouchers and CellCard. Multimedia Solutions, based in South Africa, provides MMS message solutions to wireless carriers and brand owners using its proprietary MMS messaging platforms. The MMS messaging platform provides significant benefits for wireless carries including improved messaging throughput, better quality and reduced bandwidth usage on a per message basis. The Multimedia Solutions platform is offered as a managed service, thereby reducing upfront capital costs for wireless carriers. AdMax Media's services include a full suite of online performance marketing, search engine optimization and lead generation tools. Admaximizer.com is a real time campaign management platform for online advertising that enables advertisers to obtain the best response to their campaigns. The AdMaximizer platform manages the creation and display of online campaign materials such as banner advertisements, landing pages and email offers by using campaign performance related data, keyword search listings, and search engine optimization components. Digital Vouchers is a mobile phone and Internet marketing platform which enables brand owners to extend offers to consumers which can then be redeemed via mobile phones at point of sale in a retail outlet. CellCard provides brand owners with the ability to download mobile content such as a video clip to a mobile phone and also provides a mobile payment platform which can be used to pay for goods and services, either person to person or person to business.
FORWARD LOOKING STATEMENTS: This press release contains forward-looking statements, including expected industry patterns and other financial and business results that involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance or achievements to differ materially from results expressed or implied by this press release. Such risk factors include, among others: the sustainability of recent growth rates in the digital marketing industry, growth as anticipated; the positioning of Lenco Mobile Inc. products in the market; ability to integrate acquired companies and technology; ability to retain key employees; ability to successfully combine product offerings and customer acceptance of combined products; general market conditions, fluctuations in currency exchange rates, changes to operating systems and product strategy by vendors of operating systems; and whether Lenco Mobile Inc. can successfully develop new products and the degree to which these gain market acceptance. Actual results may differ materially from those contained in the forward-looking statements in this press release. Neither Lenco Mobile Inc. nor any company mentioned in this release undertake any obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.
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