Telstra to use analytics solution from Openwave
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[August 03, 2009]

Telstra to use analytics solution from Openwave

(Corporate IT Update Via Acquire Media NewsEdge) Software developer Openwave Systems Inc (Nasdaq:OPWV) today announced that Australian telecoms and services company Telstra has selected the Openwave Mobile Analytics solution.

The company said that the software will offer Telstra a dashboard view of all aspects of aggregated mobile subscriber data activity, using a platform of intelligent analytics and rich reporting capabilities across its mobile device portfolio, including smartphones and feature phones, iPhone traffic, netbooks and other mobile-capable devices.



Openwave Mobile Analytics allows Telstra to aggregate subscriber data and behavioural information across a variety of data sources, including on portal and open internet browsing, mobile email messaging, video and audio streaming, device type, demographics and location to provide a 360-degree view of their mobile subscriber base. Openwave Mobile Analytics also provides Telstra with insight into the operational aspects of their mobile broadband network, allowing them to control network operations more efficiently by optimising present capacity and managing ongoing bandwidth demands.

Openwave did not say how much Telstra had paid for the software.



((Comments on this story may be sent to tww.feedback@m2.com)) (c) 2009 M2 COMMUNICATIONS

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