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LeadMaster Launches Round-Robin Lead Management Software
[July 07, 2009]

LeadMaster Launches Round-Robin Lead Management Software


(PR Web Via Acquire Media NewsEdge) LeadMaster, a leading provider of cloud computing Customer Relationship Management solutions announces the addition of 'round-robin' lead management software to help clients automate their lead distribution. The LeadMasterCRM application is deployed via Software as a Service (SaaS) so the new round-robin lead management software is immediately available to all LeadMaster users.



Atlanta, GA (PRWEB) July 7, 2009 -- The LeadMaster round-robin lead management solution allows LeadMaster customers to automatically assign new sales leads to a team of sales people. The leads are distributed one per sales team member in a prescribed order. The round-robin lead management solution allows sales leads to be evenly spread out among sales representatives.

The LeadMaster round-robin lead management system also provides an alternate lead distribution option to business partners and allows dynamically changing the delivery priority with each incoming lead.


Once the round-robin lead management software is configured, the only maintenance required is managing whose name is on the list to get the sales leads.

The new round-robin lead management feature allows for the incorporation of business rules and filtering. For example, the business rules might tell the system - 'Do Not Deliver' sales leads to Partner A if the State is WA and 'Always Deliver' to Partner B. The lead management software provides for simultaneously sending copies of every sales lead to your autoresponder and/or to the LeadMaster customer relationship management system.

The round-robin lead management feature is completely integrated into the LeadMaster application - using the same straightforward user interface.

Why should sales managers have to spend time keeping track of who got the last lead and who gets the next lead? That can be time consuming. For example, if you are working with manufacturer's representatives and have a sales organization that is distributed across the U.S it takes significant time to determine where the leads go. "That's where the round-robin lead management solution comes in," said Russell King, LeadMaster CEO. "With the round-robin lead management software, the goal is to automate the process of lead distribution. Our round-robin sales lead management process saves our users time. That's our goal. Delivering value for our customers." About LeadMaster LeadMaster delivers tangible benefits to sales, marketing and call center teams through its web-based customer relationship management (CRM) solutions. Offered via online subscription, LeadMaster's flagship cloud computing application closes the loop between marketing and sales by tracking leads in real-time throughout the sales cycle, from demand generation to lead closure. Combining contact management, sales force automation (SFA), lead tracking and virtual call center capabilities, this powerful web-based application helps companies pinpoint where leads are quickly converting into revenue in order to increase close ratios and maximize return on investment (ROI) for marketing campaigns. LeadMaster's products and services are available directly from its corporate headquarters in Atlanta, Georgia and also through a global network of value-added resellers, consultants and systems integrators. For more information, please visit the LeadMaster website.

### Read the full story at http://www.prweb.com/releases/Round-Robin/Lead_Management/prweb2613084.htm.

(c) 2009 PRWEB.COM Newswire

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