Serene Offshore Development Center Maximizes Value of IT Initiatives With Cost-Effective, No-Risk Business and Technical Assistance
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[December 09, 2008]

Serene Offshore Development Center Maximizes Value of IT Initiatives With Cost-Effective, No-Risk Business and Technical Assistance

(Marketwire Via Acquire Media NewsEdge) SANTA CLARA, CA, December 9 / MARKET WIRE/ --

Serene
Corporation, a leading systems integrator and global IT consulting
firm, with expertise in CRM, MDM,
EAI, BI,
and SaaS
solutions, today announced the official opening of the Serene Offshore
Development Center in Pune, India, one of the fastest growing IT hubs in
the world. Serene's client-focused and results-oriented approach is
demonstrated by the company's extensive investment in human resources,
infrastructure, methodologies, and processes to ensure the success of all
of the IT projects it manages. The Serene offshore delivery team provides
support and augments the U.S. team's deep domain and technical expertise.

"In addition to managing data warehouse report development for our Sales
and Marketing groups, Serene manages our day-to-day Siebel SFA operations,
primarily at their offshore development center," said Dave Kuo, senior
director of information management at CV Therapeutics, a leading
biopharmaceutical company. "The process is seamless and worry-free for us.
Our Serene Project manager here in the U.S. works with the offshore
resources to get the job done. He keeps the lines of communication open
with us, and we're very satisfied with the results. This is the way
offshoring should be: Serene provides competitive cost savings and the
highest quality service."

Smart Outsourcing

Serene develops a thorough understanding of every client's business and
delivers successful IT initiatives based on sound business strategy. If
outsourcing IT services makes sense strategically, the company has the
cross-trained domain and technology experts to design, implement, and
manage those services effectively. The capabilities of the Serene Offshore
Development Center integrate with a client's operations to augment and
enhance their IT capacity and offerings.

Smart Professionals

In addition to an offshore team that has exceptional technical expertise,
Serene's U.S. team, which is organized around domain expertise such as
Banking/Financial Services, Pharmaceutical and Life Sciences, High-Tech,
Media, and Telecom, excels at executing offshore projects. There is no need
to sacrifice service or solution quality for offshore savings.

Smart Processes

Serene evaluates each project to determine whether outsourcing would be
beneficial. A core group of senior domain and technical experts analyzes
each project and defines a customized approach. If outsourcing is
inappropriate for a certain project, the company will advise against taking
that project offshore.

Communication is one of the most critical factors in ensuring a successful
offshore engagement. Serene has designed its processes to facilitate
convenient, effective communication between clients and teams. The company
also has instituted a Quality Assurance process that includes extensive,
objective testing by an independent QA team dedicated to ensuring the



quality of offshore projects.

Smart Solutions


To meet the challenge of offshore employee turnover, Serene applies
innovative solutions to attract the best talent and to train and retain
offshore employees, including premium compensation, extensive training and
education with rotations across domains and technologies, and clear career
opportunities.

For client-driven applications like Siebel and Oracle, Serene provides
frequent prototypes and proofs of concept to clients to build confidence in
the company's methodology. Serene also has developed a proprietary
Performance tool to ensure the efficacy of offshore-written code.

"It is no longer enough for outsourcing to deliver value based on cost
alone," said Ajit Kumbhare, co-founder and CEO of Serene Corporation.
"Smart outsourcing delivers strategic value based on business results, and
that's what Serene provides. We have the domain and technical expertise, a
state-of-the-art facility, and the proven methodologies and processes to
deliver successful, cost-effective IT initiatives for our clients."

About Serene Corporation

Serene Corporation is a leading systems integration company and consulting
firm that specializes in the implementation of business applications,
including CRM, MDM, EAI, BI, and SaaS. Serene serves a wide range of
clients across industries such as biotechnology and pharmaceuticals,
communications, financial services, high technology, media, real estate,
and residential construction. With global clients and worldwide operations,
Serene is dedicated to the delivery of integrated IT solutions to achieve
outstanding business success. For more information, please visit www.serenecorporation.com.

?2008 Serene Corporation. Serene Corporation, the Serene logo, and the
Serene tagline Smart IT. Smart Business. are trademarks of Serene
Corporation in the United States, India, and worldwide. Other company names
are the trademarks of their respective owners. All rights reserved.

Serene Media Contact:
Carey Godbee
B3 Communications, Inc.
760-758-4406Email Contact

Copyright ? 2008 Marketwire

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