[November 10, 2008]

This 2008 Report an Insight and Analyses into the Trends and Developments Taking Place in the Worldwide M-Commerce and C-Commerce Sectors

DUBLIN, Ireland --(Business Wire)-- Research and Markets (http://www.researchandmarkets.com/research/da7c44/2008_global_broadb) has announced the addition of the "2008 Global Broadband - M-Commerce, E-Commerce & E-Payments" report to their offering.

This annual report offers a wealth of information on the trends and developments taking place in the worldwide m-commerce and c-commerce sectors. The report provides analyses of the issues surrounding the growth of e-commerce, including e-banking, e-payments and online advertising. Information on mobile commerce developments are also provided, including m-payments and m-banking. Comprehensive information on the exciting developments taking place on a regional level is included along with statistics and forecasts for both the e-commerce and m-commerce sectors.

Subjects covered include:

- Analyses of key e-commerce trends;

- E-commerce statistics and forecasts;

- Internet statistics and forecasts;

- Analyses and statistics for the emerging market of China;

- Information on e-payment and e-banking sectors;

- Analyses of key m-commerce trends;

- M-commerce statistics and forecasts;

- Information on m-payment and m-banking sectors;

- Information on net neutrality;

- Regional overview including North America, Latin America, Europe, Middle East, Africa and Asia Pacific.

Key highlights:

- By 2012 it is expected that more than 1 trillion will be spent online by B2C consumers. B2B spending will exceed this considerably.

- E-payment solutions are an important part of e-commerce transactions; however security issues continue to tarnish the industry.

- Asia Pacific leads the world in terms of using mobile phones for m-payments, accounting for around 85% of customers worldwide.

- BuddeComm estimates revenue from mobile content and services (excluding SMS), accounts for around 7-10% of total mobile revenues worldwide. SMS remains popular and accounts for a further 10% of total mobile data revenues.

- Online advertising growth is set to continue for the next few years, but will slow slightly in the wake of the US financial crisis. It is expected that online advertising will eventually account for around 20% of all advertising spend in some markets.

- Search services are central to almost everything that users do online, and this places leading search companies such as Google and Yahoo at an advantage. In the emerging Chinese market, Baidu and Alibaba also have a good foothold.

- Google is still the most popular website property worldwide; however individual countries and regions show unique differences with many local sites remaining popular. Other web properties proving popular across multiple markets include Yahoo, Microsoft and Wikipedia sites, Apple Inc, eBay and Amazon.

This annual report provides an insight and analyses into the trends and developments taking place in the m-commerce and e-commerce sectors. The report provides analyses of the trends and issues impacting upon the growth of e-commerce, including e-banking, e-payments and online advertising sectors. Analyses of the developments taking place in mobile commerce are also provided, along with information on m-payment and m-banking. Statistics and forecasts for both the e-commerce and m-commerce markets are provided. The report also includes valuable insights and statistics on the developments taking place on a regional level including North America, Latin America, Europe, Middle East, Africa and Asia Pacific.

Key Topics Covered:

1. E-COMMERCE AND E-PAYMENT MARKET 2008

2. INTERNET OVERVIEW AND STATISTICS

3. ONLINE CONTENT AND BUSINESS MODELS

4. MOBILE COMMERCE AND M-PAYMENT OVERVIEW 2008

5. M-COMMERCE CONTENT AND SERVICES

6. REGIONAL OVERVIEWS

7. GLOSSARY OF ABBREVIATIONS

For more information visit http://www.researchandmarkets.com/research/da7c44/2008_global_broadb

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