Synchronica Bolsters 'Mobile Gateway;
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TMCNet: Synchronica Bolsters 'Mobile Gateway;

[February 13, 2008]

Synchronica Bolsters 'Mobile Gateway;

(Wireless News Via Thomson Dialog NewsEdge)
Synchronica, a provider of mobile email and synchronization solutions,
announced that the latest version of its mobile email software, Mobile
Gateway 3.5, now works with more than three billion phones in use
around the world.

Synchronica said that for emerging markets, such as the Indian
sub-continent and the Middle East and Africa (MEA), mobile operators
can now offer mobile email to all of their prosumer/consumer
subscribers, regardless of which handset they use.

Synchronica is making in-roads into emerging markets, with the first
mobile operator having launched Mobile Gateway and another 15 operators
currently trialling the software.

Carsten Brinkschulte, Synchronica s CEO, noted: Mobile operators in
emerging markets have been telling us that they see a strong market for
mass-market mobile email and look at mobile email as a way to get
around the inherent problems caused by low fixed line and PC
penetration. The challenge has been finding a mobile email solution
that works with all phones in use today and does not need additional
client software to be installed on the device. With Mobile Gateway 3.5,
we have added the last piece of the jigsaw, by enabling any mobile
phone user, regardless of which handset they use, to access their email
easily from their phone.

Brinkschulte continued: All forecasts point to emerging markets as the
breakthrough area for mass-market mobile email. India, for example, saw
a 97 percent year-on-year growth in new mobile subscribers during 2006
to 149.5 million1, and forecasts point to a total of 300 million mobile
users by the end of 2008. The number of mobile phone subscribers in
developing countries has almost tripled in the last five years and they
now account for 58 per cent of subscribers worldwide2. All of this
bodes well for mobile email, when you consider that the number of email
users in India outstrips the number of PCs in the country. Recent trips
to emerging markets convinced me that mobile operators in these regions
now have the opportunity to make the mobile phone the primary device
for accessing the Internet and our mobile email for all solution can
become the most popular data service generating recurring revenues and
preventing churn.

((Comments on this story may be sent to newsdesk@closeupmedia.com))

((Distributed on behalf of 10Meters via M2 Communications Ltd -
http://www.m2.com))
((10Meters - http://www.10meters.com))

Copyright ? 2008 Wireless News

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