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Interop Technologies and Neurotic Media Ink Pact
(Wireless News Via Thomson Dialog NewsEdge)
Interop Technologies, a provider of advanced wireless technology
solutions, announced a technology agreement with Neurotic Media, a
supplier of marketing and distribution services for digital media.
Under the agreement, business-to-business digital distribution services
from Neurotic Media will be incorporated in the new Interop
Technologies Digital Entertainment Solution for wireless network
operators.
The end-to-end Digital Entertainment Solution includes all the content,
billing, and technology capabilities required for wireless operators to
deliver full-track music, albums, and videos, as well as more
conventional digital content such as ringtones, wallpapers, images, and
games to wireless customers. The service rolls out with music and video
downloads for computers, as well as with over-the-air (OTA) truetones
and images. OTA full-track music downloads are planned for later in
2007. For this solution, Neurotic Media will provide branded, secure
storefronts that are identical to operators' Web sites or WAP decks.
Using these storefronts, customers can shop for, select, and download a
wide variety of content from both major and indie labels directly to
their handsets or personal computers.
"We are pleased to work with Interop Technologies to create a Digital
Entertainment Solution enabling operators of all sizes to benefit from
the upsurge in content and data revenues," said Shachar Oren, CEO,
Neurotic Media. "In addition, operators using the solution can retain
total control over how they commercialize online and mobile content."
"Our new Digital Entertainment Solution exemplifies the continuing
commitment we have to wireless operators to help them differentiate
their service offerings and monetize content," said John Bickford, Vice
President, Carrier and Consumer Content for Interop Technologies. "The
Neurotic Media technology and the full-track music offerings are really
key, customer-facing components of this leading-edge solution."
During the CTIA WIRELESS I.T. & Entertainment tradeshow Oct. 23-25,
Interop Technologies exhibited at the Moscone Center in San Francisco.
((Comments on this story may be sent to newsdesk@closeupmedia.com))
((Distributed on behalf of 10Meters via M2 Communications Ltd -
http://www.m2.com))
((10Meters - http://www.10meters.com))
Copyright 2007 Wireless News
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