Field Narrows to Three in Platinum Studios' Comic Book Challenge Presented by AT&T
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[August 15, 2007]

Field Narrows to Three in Platinum Studios' Comic Book Challenge Presented by AT&T

SAN ANTONIO & LOS ANGELES --(Business Wire)-- AT&T Inc. (NYSE:T) and Platinum Studios have announced that three aspiring comic book creators on the cusp of winning a coveted multimedia development and publishing deal have just one more hurdle to go -- an online public vote -- as the last phase begins of the second annual Platinum Studios' Comic Book Challenge, presented by AT&T and sponsored by AT&T Universal Card.



The finalists are: Jorge Vega from Brockton, Mass., for "Gunplay;" Shawn Granger from La Verne, Calif., for "Grey Shades;" and Josiah Grahn from Richmond, Ky., for "Banana Barry."

Through midnight on Sunday, Aug. 26, fans can check out the comic creators and their concepts, view live pitch footage and cast ballots for their favorite new comic book idea on the AT&T blue room (http://www.attblueroom.com) to determine which of the three finalists will walk away the winner.



This is the finalists' last obstacle in their bid to break into the comic book industry by winning the contest. The challenge has included an open call for submissions, from which 50 entrants were selected to advance; a pitch to industry experts, who narrowed the field from 50 entrants to 10; and an initial online public vote that whittled the field from 10 entrants to three.

Comic book fans can also access video back-stories, footage of the live pitches and "confessionals" featuring the top 10 entrants -- including the three finalists -- from wireless and TV screens on AT&T U-verse(SM) TV, AT&T Homezone(SM) and MobiTV on Mobility services. The content is being written, directed and produced by AT&T's expanding in-house creative group and is being distributed through support from AT&T Universal Card.

"The level of competition has been intense this year," said Scott Mitchell Rosenberg, chairman of Platinum Studios. "The top 10 entrants should be extremely proud of their accomplishments. We are eagerly awaiting the public vote for the winner of Platinum Studios' Comic Book Challenge."

"Interest in Platinum Studios' Comic Book Challenge on the AT&T blue room has been fantastic, and voting during the first round surpassed our expectations," said Michael Goldfine, head of development and production of AT&T Entertainment Services. "We know that soon someone's dream will be fulfilled, and we are enjoying being a part of that accomplishment."

The winner of the 2007 Platinum Studios' Comic Book Challenge presented by AT&T will be formally announced on Tuesday, Aug. 28, and the winner's comic book or graphic novel will be published and premiered at a major Wizard World convention in 2008.

Last year's Comic Book Challenge winner, D.J. Coffman, has earned fan accolades and winning reviews for the sold-out debut of his comic book "Hero By Night," which chronicles the story of Jack King, a young man who discovers the secret lair of a 1950s superhero in his new apartment building and must decide whether to use the hero's source of power to become a superhero himself.

The AT&T blue room brings together gaming enthusiasts, music fans, tailgaters and the Hollywood-minded through a single online portal housing AT&T's unique sports, music, gaming and entertainment content.

Endeavor Agency helped broker the relationship between AT&T and Platinum Studios.

Note: This AT&T release and other news announcements are available as part of an RSS feed at www.att.com/rss.

Find More Information Online:

Related Media Kits:
AT&T blue room
(http://www.att.com/gen/press-room?pid=7782)
AT&T Entertainment Services
(http://www.att.com/gen/press-room?pid=9125)
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---------------------------------------------------------------- Web Site Links: AT&T Web Site (http://www.att.com/) AT&T blue room (http://attblueroom.com/hub/index.php) www.attblueroom.
com/hollywood Platinum Studios Web Site (http://www.platinumstudios.com/) Comic Book Challenge Web Site (http://www.comicbookchallenge.com) -------------------
--------------------------------------------------- Related Fact Sheets: AT&T blue room (http://www.att.com/Common/merger/files/pdf/ATT_blue_room.pdf)[FE
ED_CRLF]----------------------------------------------------------------------[F
EED_CRLF]Related News: AT&T and Platinum Studios Open Up Comic Book Talent Search to Public Vote As Field Narrows to 10 (www.att.com/gen/press-room?pid=4800&cdvn=news&newsarticlei
d=24176) AT&T Supports International Talent Search As Comic Book Visionaries Pursue Multimedia Development Deal (www.att.com/gen/press-room?pid=4800&cdvn=news&newsarticl
eid=23994) -----------------------------------------------------------
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Technorati Tags: AT&T, blue room, comic book

About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.

(C) 2007 AT&T Knowledge Ventures. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Knowledge Ventures. For more information, please review this announcement in the AT&T newsroom at http://www.att.com/newsroom.

About Platinum Studios www.platinumstudios.com

Platinum Studios controls one of the world's largest independent library's of comic book characters which it adapts, produces and licenses for all forms of media including print, film, online, mobile / wireless, gaming, and merchandising. Platinum Studios' library contains more than 3,800 characters spanning a full range of genres and styles, and also includes properties such as www.DrunkDuck.com, the industry's preeminent Web comics community. Working with leading companies in the entertainment and new media sectors, Platinum is a recognized leader in the creation of new content across all media platforms.

Platinum Studios - Comics Fueling Media EVERYWHERE!

AT&T Cautionary Language Concerning Forward-Looking Statements

Information set forth in this news release contains forward-looking statements that are subject to risks and uncertainties, and actual results may differ materially. A discussion of factors that may affect future results is contained in AT&T's filings with the Securities and Exchange Commission. AT&T disclaims any obligation to update or revise statements contained in this news release based on new information or otherwise.

Platinum Studios Safe Harbor Statement

Matters discussed in this press release contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words "anticipate," "believe," "estimate," "may," "intend," "expect" and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. While anticipated and planned for, no certainties can be given that the additional ancillary marketing projects will occur. These forward-looking statements are based largely on the expectations of Platinum Studios and are subject to a number of risks and uncertainties. These include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting Platinum Studios and its operations, markets, product, and distributor performance, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in reports filed by Platinum Studios.

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