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2007 Market Share Reports By Category
(TWICE Via Thomson Dialog NewsEdge) NEW YORK In the last issue (July 2) and in this issue TWICE and The NPD Group, Port Washington, N.Y., presents retail sales dollar share rankings for most major categories of consumer elctronics. The information is based on retail point-of-sale data for the period of November 2006 through April 2007, collected by NPD from selected retailers. The data represents actual sales for these chains on a SKU by SKU basis. For share data from the 10 months prior to November 2006, see TWICE, Jan. 8, 2007, p. 21.
Portable Audio (continued)
Flash Memory Players Total
$1,596,604,787
1
Apple
2
SanDisk
3
Creative Labs
4
Samsung
5
Sony
6
Philips
7
Disney
8
RCA
9
Coby
10
iRiver
TOP TEN BRANDS
96.1%
Hard Drive Disc Players Total
$1,058,056,813
1
Apple
2
Microsoft
3
Creative Labs
4
Archos Tech
5
Toshiba
6
Epson
7
RCA
8
Philips
9
Cowon America
10
iRiver
TOP TEN BRANDS
99.9%
Mobile
Mobile Total
$1,345,546,032
1
Garmin
2
Pioneer
3
DEI
4
Alpine
5
Kenwood
6
TomTom
7
Sony
8
Audiovox
9
Magellan
10
JL Audio
TOP TEN BRANDS
72.0%
In-Dash CD Players Total
$304,604,397
1
Pioneer
2
Kenwood
3
Alpine
4
Sony
5
JVC
6
Panasonic
7
Dual Audio
8
Eclipse
9
Jensen
10
Sanyo
TOP TEN BRANDS
97.9%
Car Stereo Cassette Players
$1,781,694
1
Sony
2
Kenwood
3
Alpine
4
Pioneer
5
JVC
6
Dual Audio
7
Eclipse
8
Clarion
TOP EIGHT BRANDS
82.3%
Car CD Changers Total
$8,592,965
1
Alpine
2
Sony
3
Pioneer
4
JVC
5
Kenwood
6
USA Spec
7
Eclipse
8
Panasonic
9
Clarion
10
Jensen
TOP TEN BRANDS
99.3%
Car Stereo Speakers Total
$217,630,564
1
Infinity
2
Pioneer
3
Alpine
4
JL Audio
5
Kenwood
6
Rockford Fostgate
7
Boston Acoustics
8
Polk
9
Kicker
10
Focal
TOP TEN BRANDS
79.9%
Amplifiers Total
$90,379,086
1
Rockford Fostgate
2
Alpine
3
JL Audio
4
Kenwood
5
Kicker
6
Sony
7
JBL
8
MTX
9
Pioneer
10
Infinity
TOP TEN BRANDS
88.4%
Mobile Multimedia Total
$118,215,580
1
Audiovox
2
Jensen
3
Dual Audio
4
Alpine
5
Kenwood
6
Pioneer
7
VizuaLogic
8
DEI
9
JVC
10
Panasonic
TOP TEN BRANDS
78.1%
Mobile Navigation Total
$390,842,532
1
Garmin
2
TomTom
3
Magellan
4
Mio
5
Pioneer
6
Eclipse
7
Dual Audio
8
Alpine
9
Lowrance Electronics
10
Navman
TOP TEN BRANDS
97.7%
Satellite Radio Boxes Total
$134,630,412
1
DEI
2
Pioneer
3
Delphi
4
Audiovox
5
Samsung
6
Terk Technologies
7
Advanced Global Technology
8
XACT Communication
9
Eclipse
10
Kenwood
TOP TEN BRANDS
99.5%
Imaging
Imaging Total
$3,761,020,922
1
Canon
2
Sony
3
Nikon
4
Kodak
5
Olympus
6
Fujifilm
7
Panasonic
8
Hewlett-Packard
9
Casio
10
Polaroid
TOP TEN BRANDS
85.2%
Digital Still Camera Total
$3,028,437,500
1
Canon
2
Sony
3
Nikon
4
Kodak
5
Olympus
6
Fujifilm
7
Panasonic
8
Hewlett-Packard
9
Casio
10
Polaroid
TOP TEN BRANDS
95.5%
PC Camera Total
$94,842,453
1
Logitech
2
Microsoft
3
Creative Labs
4
Apple
5
Linksys Group
6
Jasco
7
D-Link Systems
8
Panasonic
9
Labtec
10
Hewlett-Packard
TOP TEN BRANDS
95.6%
35mm Lens Shutter Total
$11,346,054
1
Olympus
2
Canon
3
Pentax
4
Leica
5
Fujifilm
6
Polaroid
7
Samsung
8
Konica Minolta
9
Vivitar
10
Bell & Howell
TOP TEN BRANDS
90.1%
35mm SLR Total
$8,673,294
1
Canon
2
Promaster
3
Nikon
4
Konica Minolta
5
Olympus
TOP FIVE BRANDS
98.2%
Single Use Cameras Total
$30,893,622
1
Kodak
2
Fujifilm
3
Ferrania
4
Polaroid
5
Konica Minolta
TOP FIVE BRANDS
99.6%
Telecom
Telecom Total
$967,786,735
1
Panasonic
2
Uniden
3
Motorola
4
General Electric
5
AT&T
6
V Tech
7
Plantronics
8
IGO
9
Logitech
10
Jabra
TOP TEN BRANDS
76.7%
Corded Phones Total
$52,916,865
1
AT&T
2
General Electric
3
RCA
4
Panasonic
5
US Robotics
6
Plantronics
7
Spectraphone
8
Kash N Gold
9
Conair
10
Coby
TOP TEN BRANDS
85.5%
Corded Phones w/Answering Device Total
$8,770,008
1
AT&T
2
General Electric
3
RCA
TOP THREE BRANDS
95.4%
Cordless Phones Total
$176,768,186
1
Uniden
2
General Electric
3
Panasonic
4
V Tech
5
AT&T
6
Motorola
7
RCA
8
Linksys Group
9
Plantronics
10
Southwestern Bell
TOP TEN BRANDS
85.8%
Cordless Phones w/Answering Device Total
$375,295,541
1
Panasonic
2
Uniden
3
AT&T
4
V Tech
5
General Electric
6
Motorola
7
Southwestern Bell
8
Philips
9
Northwestern Bell
10
RCA
TOP TEN BRANDS
94.1%
Cellular Headset Total
$124,195,992
1
Motorola
2
Plantronics
3
Jabra
4
Fellowes
5
Nokia
6
Jasco
7
Samsung
8
AT&T
9
ESI
10
Just Wireless
TOP TEN BRANDS
90.4%
PC Headset & Microphone Total
$38,257,628
1
Logitech
2
Altec
3
Cyber Acoustics
4
Plantronics
5
Labtec
6
General Electric
7
Jasco
8
Sennheiser
9
Polycom
10
Sakar
TOP TEN BRANDS
92.7%
Stand Alone Answering Device Total
$5,590,498
1
AT&T
2
General Electric
3
Conair
4
Southwestern Bell
5
Bellsouth
TOP FIVE BRANDS
99.4%
Cell Phone Accessories Total
$138,633,947
1
IGO
2
Just Wireless
3
Best Case And Access
4
Motorola
5
ESI
6
Energizer
7
Fellowes
8
Superior Communications
9
foneGEAR
10
Jabra
TOP TEN BRANDS
64.2%
Telephone Headset Total
$12,153,494
1
Plantronics
2
Cyber Acoustics
3
Panasonic
4
Gn Netcom
5
Motorola
6
Labtec
7
AT&T
8
Gemini
9
General Electric
10
Jasco
TOP TEN BRANDS
92.9%
Portable Two-way Radios Total
$32,088,805
1
Motorola
2
Cobra
3
Midland
4
Uniden
5
Hasbro
TOP FIVE BRANDS
82.0%
Information
IT & Devices Total
$20,775,480,485
1
Hewlett-Packard
2
Apple
3
Toshiba
4
Sony
5
Gateway
6
Compaq
7
Sandisk
8
Canon
9
Epson
10
Brother
TOP TEN BRANDS
57.7%
Desktop Computers Total
$2,165,835,442
1
Hewlett-Packard
2
Apple
3
Gateway
4
Compaq
5
Emachines
6
Sony
7
Acer
8
Lenovo
9
Zt Group International
10
Medion USA
TOP TEN BRANDS
95.5%
Notebook Computers Total
$4,948,125,048
1
Hewlett-Packard
2
Apple
3
Toshiba
4
Sony
5
Gateway
6
Compaq
7
Acer
8
Lenovo
9
Asustek
10
Avertec
TOP TEN BRANDS
99.7%
Hard Drives Total
$526,477,499
1
Western Digital
2
Maxtor
3
Seagate
4La Cie
5
Simple Technologies
6
Acomdata
7
Smart Disk Corporation
8
I/O Magic
9
Iomega
10
Hitachi
TOP TEN BRANDS
92.2%
Laser Printers Total
$266,541,068
1
Hewlett-Packard
2
Brother
3
Samsung
4
Okidata
5
Lexmark
TOP FIVE BRANDS
97.5%
Inkjet Printers Total
$356,717,790
1
Hewlett-Packard
2
Epson
3
Canon
4
Lexmark
5
Xerox
TOP FIVE BRANDS
99.9%
Multi-Function Devices Total
$932,087,494
1
Hewlett-Packard
2
Canon
3
Brother
4
Lexmark
5
Epson
TOP FIVE BRANDS
99.0%
Monitors Total
$1,087,817,091
1
Hewlett-Packard
2
Samsung
3
Gateway
4
Viewsonic
5
Emachines
6
Acer
7
Westinghouse
8
Apple
9
LG
10
Envision
TOP TEN BRANDS
79.6%
Multimedia Speakers Total
$108,203,127
1
Logitech
2
Bose
3
Cyber Acoustics
4
Altec
5
Creative Labs
6
Klipsch
7
JBL
8
Harman Kardon
9
Sony
10
Jasco
TOP TEN BRANDS
96.2%
Personal Digital Assistants Total
$153,263,754
1
Palm
2
Hewlett-Packard
3
Sony
4
Nokia
5
Garmin
TOP FIVE BRANDS
98.5%
Input Device Total
$429,327,762
1
Logitech
2
Microsoft
3
Apple
4
Targus
5
Kensington
6
Wacom
7
Fellowes
8
Saitek Products
9
Belkin
10
General Electric
TOP TEN BRANDS
87.2%
Fax Machines Total
$53,532,530
1
Brother
2
Hewlett-Packard
3
Canon
4
Sharp
5
Panasonic
TOP FIVE BRANDS
99.9%
Memory Cards Total
$744,495,258
1
SanDisk
2
PNY Electronics
3
Sony
4
Fujifilm
5
Lexar Media
6
Dane Elec
7
Promaster
8
Olympus
9
Kodak
10
Kingston Technology
TOP TEN BRANDS
96.7%
DVD Media Total
$229,182,017
1
Memorex
2
Sony
3
Verbatim
4
TDK
5
Fujifilm
6
Maxell
7
Hewlett-Packard
8
Imation
9
Philips
10
Panasonic
TOP TEN BRANDS
77.3%
Copyright 2007 Reed Business Information. All Rights Reserved.
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