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EverMobile: 10% of revs likely from scanning solutions in 2008(BNamericas.com Via Thomson Dialog NewsEdge) Brazilian mobile payment solutions provider EverMobile believes scanning applications have potential to account for 10% of its revenues in 2008, EverMobile business development manager Sergio Goldstein told BNamericas. Today EverMobile gains 100% of its revenues from financial solutions for cell phones, but it recently established a partnership with US solutions provider Scanbuy, whose software transforms cell phones into barcode scanners via the inbuilt camera. In Brazil there are about 15mn handsets with cameras, or 20% of the market, and the number is growing, Goldstein said. EverMobile aims to launch the applications in the third quarter of 2007 in Brazil and Goldstein believes three of the country's main mobile operators could sign up for the solution by year-end. The company is also talking to operators in Argentina, Peru and Venezuela, and hopes to launch the product in other parts of Latin America in the first quarter of 2008, he added. EverMobile sees many options for the technology such as scanning content, enabling ringtone downloads or scanning barcodes on bills to allow easier payment. However, the firm is still assessing the value of the market. Brazilian mobile operators generate only 8% of their revenues from data services, compared to a worldwide average of 20%, and are surely eager to try new data-centric applications, according to Goldstein. Copyright 2006 BNamericas.com |