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Taiwan's GPS Makers to See Global Market Share of Over 50%
[April 04, 2007]

Taiwan's GPS Makers to See Global Market Share of Over 50%


(Taiwan Economic News Via Thomson Dialog NewsEdge) Taipei, April 4, 2007 (CENS)--With global market demand for portable navigation devices increasing to 16 million units in 2007, and a projected shipment growth of 10% for next year, Taiwanese suppliers of global positioning system (GPS) products are expected to command a global market share of over 50% this year, according to government-funded Market Intelligence Center (MIC)



Taiwan's suppliers of GPS, including such large-sized ones as MiTAC International Corporation, Inventac Appliances Corp., and Quanta Computer Inc., as well as smaller ones including RoyalTek Company Ltd., HOLUX Technology Inc., and Universal Scientific Industrial Co., Ltd., have set up an integrated supply chain in the industry. This also prompts a large-sized international GPS brand Garmin, which has been listed on the U.S. stock exchange market, to build its manufacturing plant in Taiwan. However, MiTAC projects higher market demand for GPS at over 25 million units this year, for an annual growth of 60%. The company expects total shipment to reach 8 million GPS devices, including 4.8 million and 5 million units for Mio- and Navman-branded GPS, respectively, and 3-3.2 million units produced on an ODM basis

MiTAC, focusing promotion on own brand Mio and acquiring another brand Navman lately, projects sales from the two brands to contribute 40% of annual revenue this year from 30% posted last year, and will aim for the world's No. 2 GPS supplier. On the other hand, the remaining Taiwan-based GPS suppliers still manufacture on an OEM or ODM basis.


Copyright 2007 China Economic News Service. Source : Financial Times Information Limited (Trademark)

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