Apresta Powers Mobile Enterprise Data Access for New Customers in Financial Services, Insurance, Chemicals, and Manufacturing
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[March 27, 2007]

Apresta Powers Mobile Enterprise Data Access for New Customers in Financial Services, Insurance, Chemicals, and Manufacturing

CAMPBELL, CA, March 27, 2007 � Saratoga Systems, a global leader in CRM solutions since 1987, has added eight leading companies in insurance, financial services, chemicals, and manufacturing to its growing list of customers for Apresta, Saratoga�s wireless data access solution for enterprise systems. Using Apresta, field and sales personnel can now gain immediate access to CRM data, inventory information, financials, and other enterprise information using their Blackberrys, Treos, or smart phones.



Saratoga Systems new Apresta customer customers include:

· Anthem Blue Cross and Blue Shield (www.anthem.com), providing health and medical insurance to individuals, families, and employers;
· Black Rock (www.blackrock.com), providers of global investment management, risk management and advisory services to institutional and retail clients;
· Diversified Investment Advisors (www.divinvest.com), financial and retirement planning and investment advisors;
· Hanson Pipe & Precast (www.hansonpipeandproducts.com), manufacturers of concrete pipe and support products with plants throughout North America;
· Mackay Shields LLC (www.mackayshields.com), an affiliate of New York Life specializing in institutional investing;
· Staveley Services North America (www.staveleyna.com), a privately held multi-million dollar company providing chemical test services;
· Sunnen Products Company (www.sunnen.com), a global leader in the manufacture and distribution of bore sizing and finishing equipment, engine rebuilding equipment, and tooling and abrasives;
· UniCare Life & Health Insurance Company (www.unicare.com), a subsidiary of WellPoint;



According to an Apresta-commissioned study by the Aberdeen (News - Alert) Group, about 80 percent of top-performing companies (i.e. companies that invest at two times the average to improve customer satisfaction) plan to invest in mobile sales productivity tools in 2007. The study also revealed that 83 percent of best-in-class organizations arm their sales professionals with mobile devices that provide real-time access to mobile data. By using Apresta, field sales professionals can get instant access to inventory availability, order status, key customer account information, product catalog and pricing, lead and account activity, and more.

�Any company with a field sales force can benefit from handheld corporate data access,� said Al Smith, president of Apresta. �We already have Apresta customers that have reported an increase in overall sales because instant access to customer and order data makes them more responsive in the field. We�ve found Apresta is a formidable competitive weapon that is quick to deploy and pays for itself in almost no time.�

Apresta gives users real-time, two-way access to business-critical data formatted specifically for Windows Mobile 5.0 Pocket PC and Blackberry ® handheld devices. The Apresta�s solution consists of Apresta Studio and Apresta Server. Apresta Studio connects to any back end database such as CRM, financials, inventory control and other systems. Apresta Studio organizes data fields and maps processes, including data flow, access security, business rules, and more without programming, then publishes data to mobile devices via the Apresta Server. Apresta accommodates data access security, business rules, and features highly customizable reports and displays without programming.

About Apresta
Silicon Valley-based Apresta�, the world leader in mobilizing business processes, creates advanced mobile solutions that deliver real-time, relevant information at the point of need. Apresta's end-to-end solution provides secure access to enterprise systems including ERP, CRM, SCM, financial systems, legacy and more, from handheld devices. Apresta uniquely organizes back-end data into powerful new mobile enterprise workflows, resulting in increased productivity and competitive advantage. Apresta is a division of Saratoga Systems, a global supplier of enterprise software solutions to the mid-large enterprise market. Apresta is on the web at www.apresta.com

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