| [March 20, 2007] |
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Budget Practices Making for Tougher Sell on IP Convergence Reports In-Stat
SCOTTSDALE, Ariz. --(Business Wire)-- A large percentage of IT budget managers do not delineate many recent technologies and IT trends in their budgets, making it more difficult for vendors and providers to sell newer services such as IP convergence and VoIP, reports In-Stat (http://www.in-stat.com). Despite the complexity and the rate of change business is undergoing, budget managers have yet to make wholesale corresponding changes to how they budget for and categorize network products and services, the high-tech market research firm says.
"Despite the buzz around convergence and its growing importance to companies, this absence of budgeting precision creates a challenge for vendors and service providers selling into a company that coordinates through a budgeting decision-maker," says Jeff Jernigan, In-Stat analyst.
Recent research by In-Stat found the following:
-- Across all sizes of business, implementing IP convergence/VoIP is among the highest telecom priorities in 2007.
-- The drive in demand for IP solutions will drive the need for managed and hosted services -- especially in small and mid-sized businesses.
-- The drive in demand for IP solutions will also drive the need for VoIP security solutions across all sizes of business.
The research, "2007 Network and Communications Spending Priorities and Budget Categorization Trends" (#IN0703488BD), covers two main topics: what IT decision-makers indicate are their top 2007 network and communications spending priorities, and the effect that new IT concepts and technologies are having on how decision-makers categorize IT budget line items. The research is based upon primary research obtained in two recent surveys. This research will be useful to sales and marketing functions at all IT companies, based on information regarding budgeting information. Information regarding telecom priorities will resonate with providers who sell services and equipment.
For more information on this research or to purchase it online, please visit:
http://www.instat.com/catalog/Pcatalogue.asp?id=205 or contact a sales representative:
Eastern North America: Tina Sheltra, 480.609.4531; tina.sheltra@reedbusiness.com
Western North America: Erin McKeighan, 480.609.4551; emckeighan@reedbusiness.com
Outside of North America: http://www.instat.com/sales.asp
The price is $3,495 (US).
About In-Stat
Technology vendors, service providers, technology professionals and market specialists, worldwide, rely on In-Stat's experienced staff and in-depth research to support critical business, product and technology decisions. In-Stat's insights are derived from both a deep technology understanding and comprehensive research, which examines each segment of the value chain for each market. Regular and ongoing end-user demand and primary research surveys underpin much of the analysis, enabling In-Stat to provide incisive market knowledge and guidance on future market opportunities.
In-Stat is a strategic segment of the $9 billion Reed Elsevier global information network, with access to an expansive worldwide electronic network, extensive technology databases and well-informed personnel. As a member of Reed Business Information, In-Stat is a division of the largest business-to-business publisher in the U.S.
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