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'Honest - I'm buying alloys'(Hull Daily Mail Via Thomson Dialog NewsEdge)Web designer Jenny Gavin-Wear has teamed up with entrepreneur Nick Burgess to launch alloy wheels website Sexy Rims And Rubber. They met at last year's Bridlington Expo, a trade fair that aimed to help businesses in the resort forge links. A MEETING at an East Yorkshire trade fair has help a provocatively named website wheel its way to success. Experienced web designer Jenny Gavin-Wear went to the Bridlington Expo event at the Spa Theatre last year - and met alloy wheel salesman Nick Burgess. The two have teamed up to launch the website Sexy Rims And Rubber and say the site has already seen a "phenomenal" number of visits. The Expo, organised by the town's chamber of trade and East Riding Council, aimed to help businesses meet and forge links with each other. Ms Gavin Wear, who has 25 years' experience in IT and, latterly, web design, recently moved to the resort with her new web business, Fast Track Online. She received support from the Bridlington Business Centre, which encouraged her to attend the Expo. She said: "I was in the right place at the right time. "The event organised by the business centre was very successful in bringing together businesses that could possibly help each other. "I met Nick Burgess, who was looking at a website to sell alloy wheels online." The site went online in November. Ms Gavin-Wear said: "Of course the name has a lot to do with the site. "There is an intentional double entendre, but it's doing the business and Nick is absolutely delighted. "The name though, is just part of the site's success. A website has to be exciting and dynamic. "It also has to be marketed - customers need to know you have a website and where to find it. "In this case, a would-be customer who looks for alloys in a search engine will be led to Nick's site." Mr Burgess said Ms Gavin-Wear's company had been recommended to him by a colleague - and said his own new site had been a success from the start. He said: "There has been major interest generated in the product through the site and it has been a terrific start for my business. "Selling on the web is how business is done in today's world." Dawn Hall, project leader at Bridlington Business Centre, said: "It was the first Bridlington Expo, giving the town a chance to meet and find out about business opportunities. "We had a good response to the event with all 36 stands being taken and we are hoping it will become an annual fixture. "The idea was to get local companies dealing with local companies and to buy and sell locally, helping people to understand what opportunities there are on their own doorstep." [email protected] Links Sexy Rims And Rubber www.sexyrimsandrubber.co.uk Fast Track Online www.fasttrackonline.co.uk East Riding Council www.eastriding.gov.uk |