[October 04, 2005]

Jefferson Pilot Financial Introduces Life Insurance Products for Mass Affluent Consumers

GREENSBORO, N.C., Oct. 4 /PRNewswire-FirstCall/ -- Jefferson Pilot Financial, one of the nation's leading providers of universal and variable universal life insurance and fixed annuities, announced today the introduction of its newest universal life and term life insurance products, JPF Advantage Solutions and JPF Advantage FlexTerm, respectively. The new products allow insurance professionals, planners and clients to tailor their life insurance protection with unique, innovative and practical rider choices.

(Logo: http://www.newscom.com/cgi-bin/prnh/20040601/JPFLOGO)
Two similar products, JPF Advantage Solutions NY and JPF Advantage FlexTerm NY, are available for the New York market only.
The offerings are part of Jefferson Pilot's recently announced expansion into the mass affluent market. The products, which are available through the JPF Advantage platform, are designed for consumers with annual household income between $75,000 and $200,000 and/or a net worth of up to $2.5 million.
JPF Advantage Solutions is designed to allow individuals and business owners to tailor their universal life insurance to address protection needs through a balance of death benefit protection and cash value accumulation. It offers low minimum face amounts of $25,000 for standard underwriting classes, zero spread policy loans and surrender charges for only nine years.
JPF Advantage FlexTerm provides temporary life insurance on a guaranteed premium, level death benefit basis in 10-, 15-, 20- and 30-year durations with a minimum issue amount of $100,000 and four face amount and premium bands.
Warren May, Executive Vice President - Marketing and Distribution, said the new products enable a broader range of consumers to benefit from the strength of Jefferson Pilot's financial solutions.
"JPF Advantage Solutions and JPF Advantage FlexTerm address a wide array of basic financial needs, such as income replacement due to death or disability, debt protection, business perpetuation, retirement planning, and providing loved ones with opportunities for higher education," May said.
Mark Konen, Executive Vice President - Life and Annuity Manufacturing, said Jefferson Pilot's investments in innovative technology will be leveraged to ensure the needs of consumers and insurance professionals continue to be met.
"Streamlined new business submission and processing practices, automated underwriting and efficient communication enable Jefferson Pilot to maintain the highest standards of service as it delivers value-added products like JPF Advantage Solutions and JPF Advantage FlexTerm to the mass affluent market," Konen said.
JPF Advantage Solutions (Policy Form UL 5050 with data pages F5150-A, or state variation), JPF Advantage Solutions NY (Form UL 5050N with data pages N5150-A or state variation), JPF Advantage FlexTerm (Policy Form TRM5060 with data pages: F5160-10 (10-year term), F5160-15 (15-year term), F5160-20 (20-year term), F5160-30 (30-year term) or state variation) and JPF Advantage FlexTerm NY (Policy Form TRM5060N with data pages: N5160-10 (10-year term), N5160-15 (15-year term), N5160-20 (20-year term), N5160-30 (30-year term) or state variation) are issued by Jefferson-Pilot Life Insurance Company, Greensboro, NC and may not be available in all states.
Jefferson-Pilot Corporation, a holding company , is one of the nation's largest shareholder-owned life insurance companies. Jefferson Pilot's life insurance and annuity companies, principally Jefferson-Pilot Life Insurance Company, Jefferson Pilot Financial Insurance Company, and Jefferson Pilot LifeAmerica Insurance Company, together known as Jefferson Pilot Financial, offer full lines of individual and group life insurance products as well as annuity and investment products. Jefferson-Pilot Communications Company owns and operates three network television stations and 18 radio stations, and produces and syndicates sports programming. Additional information on Jefferson-Pilot can be found at http://www.jpfinancial.com/.

Photo: http://www.newscom.com/cgi-bin/prnh/20040601/JPFLOGOAP Archive: http://photoarchive.ap.org/PRN Photo Desk, photodesk@prnewswire.com

Jefferson-Pilot Corporation

CONTACT: Paul E. Mason, Vice President - Corporate Affairs of JeffersonPilot Financial, +1-336-691-3313

Web site: http://www.jpfinancial.com/

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