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Zoom Information Appoints Meira Primes as Vice President Of MarketingCAMBRIDGE, Mass. --(Business Wire)-- April 5, 2005 -- Marketing Veteran to Guide Search Company Expansion into New Markets Zoom Information, Inc., (formerly Eliyon Technologies Corporation) the search engine that extracts and summarizes people information, today announced that Meira Primes has joined the company as vice president of marketing. Primes is responsible for the overall marketing, brand and communications strategy and implementation for Zoom Information. "Meira's successful track record growing companies from a strong promise to commercial success make her a great fit as Zoom Information expands from an established player in the B2B people-search market into a brand that provides a valuable service for every consumer who uses the Internet at work," said Gary Halliwell, president of Zoom Information. "Meira joined our team just before our launch of the ZoomInfo brand and provided valuable insight and actionable counsel through the launch." "In two years of enterprise sales, ZoomInfo has successfully established a leading position in this rapidly growing market as the Web's most comprehensive source of information about people," said Meira Primes, vice president of marketing at Zoom Information Inc. "I look forward to working with the ZoomInfo team as we take the company to the next level. In the coming quarters we'll expand into several new areas and execute a diverse range of marketing campaigns to build the brand in both the consumer and business audiences." Prior to Zoom Information, Primes led the global marketing group at Demantra, a leading enterprise planning solutions provider, where Primes reinvigorated brand, customer acquisition and repositioned the company for growth. Before joining Demantra, Primes was vice president of emerging business at Weber Shandwick Worldwide, where she provided marketing and public relations counsel to market makers including, PlanetAll, Dealtime.com (now www.shopping.com), and market leaders such as JD Edwards, Computer Associates and Fleet. Primes also held strategic marketing positions with CenterLine Software (now Compuware), Information Builders, Cheyenne Software (now Computer Associates) and Cheyenne Communications. About Zoom Information, Inc. Zoom Information Inc.'s core search product, ZoomInfo, is a summarization search engine that creates individual summaries of people including work history, education, current position and other business affiliations. It features summaries of more than 25 million people and 1.5 million companies. ZoomInfo is unique in that its summarization search engine finds, understands, extracts and saves actionable information about people on the Web. The patented search technology continually scans millions of Web sites, press releases, electronic news services, SEC filings and other online sources. Then, it intelligently compiles concise summaries about individuals and companies. ZoomInfo helps streamline recruiting efforts, compile sales leads, enhance competitive intelligence efforts, and more for hundreds of companies. Its customers range from small firms to more than 20% of the Fortune 500, including Microsoft, Nike, Oracle, Pfizer, Raytheon and Staples. Zoom Information (formerly Eliyon Technologies) was founded in 2000 by Jonathan Stern, CEO, who led the development of the technology from his original vision that search engines should employ deeper understanding of text than keyword searches. Zoom Information is privately held and based in Cambridge, Massachusetts. For more information, visit http://about.zoominfo.com or call toll-free: 866.201.7517 |
