[May 12, 2005] Win Win Gaming Inc. Completes Acquisition of Pixiem Inc.; Adds Wireless Games Development and Worldwide Distribution Tweet LAS VEGAS --(Business Wire)-- May 12, 2005 -- Win Win Gaming, Inc. (OTCBB:WNWN), a Las Vegas-based operator of international lottery games and related gaming ventures, announced the completion of its acquisition of Pixiem, Inc., a developer and publisher of wireless applications and wireless mobile games. Under agreements with a major sports programming network, Pixiem has developed a line of classic sports games currently in distribution and is developing a line of extreme sports wireless mobile games, which are scheduled for release in summer 2005 and distribution by major wireless phone carriers in the U.S. With mobile application experience since 1997, Pixiem entered the wireless mobile game market in 2004 and today develops and publishes mobile games for the wireless entertainment market in North and South America, with plans to expand into Europe and Asia. Pixiem also publishes wireless mobile games under licenses from major brand names, such as IMG/TWIi, Wimbledon and others. The acquisition was effected pursuant to a share exchange agreement, under which Win Win issued 3,000,000 shares of restricted common stock to the former stockholders of Pixiem in exchange for all of the issued and outstanding capital stock of Pixiem. Pixiem President H.S. Lee stated: "Joining forces with Win Win Gaming provides access to the wireless entertainment market in China. Asia already leads the world in wireless entertainment, and we believe, based on China's huge population base and vast proliferation of mobile phones, that the region will become the world's largest market." Win Win Chief Executive Patrick Rogers remarked: "Demand for mobile entertainment is accelerating, and the acquisition of Pixiem gives Win Win immediate access to key applications and content capability for the pursuit of growth opportunities in the wireless entertainment game market. It also offers a new opportunity to expand lottery-related wireless games in China, a key market, and provides a global platform to potentially launch an international wireless lottery game. "In addition, acquiring Pixiem represents a step toward the development, sales, and distribution of a broad line of wireless games for a number of regional markets and, potentially, worldwide," Rogers continued. "It is estimated that one-third of all handsets sold worldwide now have the capability to play wireless games. We feel the current and ongoing growth in wireless communications and electronic entertainment in general indicates excellent prospects for games via wireless media." Frost and Sullivan, a leading business consulting firm, stated that, in 2003 the global wireless market reached US$1.1 billion in total sales, and they estimate that the market will reach US$9.3 billion by 2008. In addition, Datamonitor, a market research firm, has estimated that by the end of 2005, about 200 million people in the U.S. and Europe will be playing mobile games and, during the same period, the number in Asia will surpass that 200 million figure. About Pixiem, Inc. Pixiem is a leading developer and publisher of wireless mobile games and applications for the growing worldwide mobile entertainment market. Founded in early 2004, Pixiem has attracted best-of-breed partners in order to develop these applications, and license content and top brand names for game titles. Pixiem publishes and distributes to a global marketplace through North American, South American, Asia and European carriers. Pixiem is headquartered in Edgewater, NJ, with offices in San Francisco, CA, and Seoul, Korea. For more information, visit www.pixiem.com. About Win Win Gaming, Inc. Win Win Gaming is an operator of lotteries and related gaming ventures directly and through joint ventures around the world. In July 2004 Win Win launched its Slam Dunk Instant Lottery Ticket games in Shanghai, PRC, and in August 2004 the Company launched the Slam Dunk TV Game show produced by Sande Stewart Television, Inc. The Instant Ticket games are tied directly to the TV game show. Win Win's common stock is traded on the Over the Counter Bulletin Board under the symbol WNWN.OB. For more information, visit www.winwininc.com. Safe Harbor Statement: The information in this release includes certain forward-looking statements, including statements regarding Pixiem's new markets and new licensing agreements, product launches and distribution, growth of the Chinese market, opportunities and benefits of the Pixiem acquisition, growth opportunities in wireless games, new lottery games, international strategy for wireless lottery and games, growth of the global wireless market and wireless games users. The forward-looking statements contained in this press release are expressed in good faith and are believed by the Company to have a reasonable basis. Actual results may differ materially from the projected results expressed in the forward-looking statements. Important factors that could cause actual results to differ materially from those expressed in the forward-looking statements include the Company's ability to raise additional capital; ability to obtain licenses to develop lottery programs or exploit existing licenses; ability to compete with other lottery companies that may be more experienced and better capitalized; changes in domestic and foreign laws; regulations and taxes; changes in economic conditions; uncertainties related to the legal systems in the Company's markets, including China; economic, political, and social events in China and other markets; securities markets trends; Securities and Exchange Commission regulations which affect trading in low-priced securities; and other risks detailed in the Company's filings with the U.S Securities and Exchange Commission. [ Back To TMCnet.com's Homepage ]