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StrongMail Systems Appoints Dave Lewis to Lead Company Initiative to Make Email as Easy and Reliable as Dial-Tone
[February 08, 2005]

StrongMail Systems Appoints Dave Lewis to Lead Company Initiative to Make Email as Easy and Reliable as Dial-Tone


REDWOOD SHORES, Calif. --(Business Wire)-- Feb. 8, 2005 -- Industry Leader Fuels Company Commitment to Fix the World's Email Infrastructure for Enterprises and Service Providers

StrongMail Systems, Inc., the only company 100% focused on providing a complete infrastructure for email senders, announced today the appointment of Dave Lewis as StrongMail Systems' Vice President of Market Development. In this role, Lewis will be responsible for outreach to the email community as well as for development of service solutions that enhance the company's core offering and extend its reach into new markets.

Lewis is a recognized thought-leader in the email industry and has frequently spoken and written on the challenges facing today's e-marketers. He is often quoted in the industry and national press and has authored recent articles in DIRECT and Target Marketing. Lewis is also heavily engaged with the Email Service Provider Coalition and co-chairs the committee on email accountability.

Lewis brings over 20 years of marketing, services and business leadership in both corporate and entrepreneurial environments to StrongMail Systems. Previously, Lewis served as Vice President of Deliverability Management & ISP Relations for email service provider, Digital Impact, achieving the highest email delivery rates in the industry. Before Digital Impact, he was Vice President of Marketing & Customer Information for CareGuide, an online provider of elder care management solutions. Prior to that, Lewis held executive marketing and product development positions for Acxiom Corporation, DataQuick Information Systems and Bank of America.


"Email infrastructure has been broken for too long. Today's senders are struggling with aging infrastructure that can't handle the complexities of email delivery in a spam-infested world," said Frank Addante, CEO and co-founder of StrongMail Systems. "Our breakthrough technology alleviates these burdens. With StrongMail, enterprises finally have a reliable in-house alternative and service providers can focus on adding value to their overall solution. Dave's industry leadership and direct marketing expertise will arm our clients in the areas of industry standards, best practices and new applications for our technology as we reshape the future of this valuable medium."

"Email is quick, cost-efficient and infinitely customizable to customer needs and preferences. That's why it is rapidly becoming the preferred medium for businesses to communicate with their customers," said Dave Lewis. "But creating the infrastructure to effectively send and manage email isn't easy. At long last, there's a complete solution -- StrongMail -- that enables email senders to realize its tremendous potential. Now enterprises, service providers and others can focus on leveraging the medium to build their businesses and deepen customer relationships rather than struggling with the day-to-day technical challenges of email delivery."

"I'm excited to be part of the StrongMail team. This is a company that truly represents the future of where email communication is headed."

About StrongMail Systems, Inc.

StrongMail Systems is the only company that is 100% focused on providing a complete infrastructure to solve today's challenges for email senders. StrongMail has pioneered the world's first email application server to simplify the development and management of email applications for transactional and marketing communications. It includes a high-performance MTA optimized for speed and deliverability, a load balancer designed specifically for email, and application building blocks for dynamic content, tracking, bounce handling, and CAN-SPAM and anti-spam compliance. StrongMail is application agnostic and easily integrates with list managers, CRM and marketing applications, and custom developed solutions to make sending email as easily and reliable as dial-tone.

Founded in 2002, StrongMail Systems is privately held and funded by Sequoia Capital and Evercore Ventures. The Company is headquartered in Redwood Shores, CA.

For more information, visit www.strongmailsystems.com.

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