Sprint and Dooney & Bourke Team Up to Offer Designer Handset Cases
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[April 25, 2005]

Sprint and Dooney & Bourke Team Up to Offer Designer Handset Cases

OVERLAND PARK, Kan., April 25 /PRNewswire/ -- As the trend of wireless phone personalization continues to explode, customers of Sprint will be able to express their stylish side with fun and fashionable phone cases from leading handbag designer Dooney & Bourke. Through an exclusive agreement, the colorful new cases will be available in Sprint retail stores just in time for Mother's Day, making them a perfect gift idea for any classy mom.


(Photo: http://www.newscom.com/cgi-bin/prnh/20050425/CGM008
Logo: http://www.newscom.com/cgi-bin/prnh/20001013/SPRINTLOGO )

"Wireless phones are an essential part of people's lives, and our customers are telling us they want the phone and now even accessories to be more reflective of their personality," said John Garcia, senior vice president - Sales and Distribution, Sprint. "Our introduction of the Dooney & Bourke line takes this concept to a whole new level in a very credible way. We feel this new line of high-end accessories will be very appealing to our customers."
Sprint customers have several different color and style options in the new Dooney & Bourke handset cases. The large cases are perfect for carrying a Sprint PCS Smart Device and can also be used as cute mini-bags to hold any clamshell phone plus ID, money, lipstick and keys in one place. The small handset cases are a great fashion statement for carrying any clamshell phone.
Both sizes of the cases are available in basic black or bold patterns such as white with multicolor Dooney & Bourke logos or pink with multicolor hearts. Fun and functional details include logo dangles and leather straps to carry your phone easily or attach it to your handbag. The small Dooney & Bourke cases are priced at $39.99, and the large cases are $44.99. The cases will also be available in Dooney & Bourke's retail locations.
"Accessories allow people to showcase their individuality, and wireless phone cases are becoming one more option for people to do that," said Ian Ray, director of new product development, Dooney & Bourke. "Dooney & Bourke is excited to help Sprint customers display their fashion savvy by offering this new, exclusive line of designer handset cases."
About Sprint
Sprint offers an extensive range of innovative communication products and solutions, including global IP, wireless, local and multiproduct bundles. A Fortune 100 company with more than $27 billion in annual revenues in 2004, Sprint is widely recognized for developing, engineering and deploying state- of-the-art network technologies, including the United States' first nationwide all-digital, fiber-optic network; an award-winning Tier 1 Internet backbone; and one of the largest 100-percent digital, nationwide wireless networks in the United States. For more information, visit http://www.sprint.com/mr .




Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050425/CGM008NewsCom: http://www.newscom.com/cgi-bin/prnh/20001013/SPRINTLOGOAP Archive: http://photoarchive.ap.org/PRN Photo Desk, photodesk@prnewswire.com

Sprint


CONTACT: Emmy Thomas of Sprint, +1-913-794-3467,emmy.l.thomas@mail.Sprint.com , or Liz Kane of Dooney & Bourke,+1-203-853-7515, Liz@dooney.com


Web site: http://www.sprint.com/mr

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