[September 13, 2004] Service Integrity Expands Executive Team Names Christopher Sauer, VP of Worldwide Sales NEWTON, Mass. --(Business Wire)-- Sept. 13, 2004 -- Industry veteran to lead selling and channel development efforts for rapidly growing leader in SOA monitoring and analysis market Service Integrity(TM), Inc., today announced the appointment of Christopher Sauer as the company's Vice President of Worldwide Sales, a new position. Sauer will be responsible for Service Integrity's direct sales organization, channel strategy and business development activities. Sauer was previously Vice President of Worldwide Sales at Cyanea, a leader in the application management space, acquired by IBM. Sauer also brings extensive industry experience gained during an eight year career at Precise Software Solutions, where he served as Vice President of Global Alliances. Sauer initiated Precise's partner relationship with Veritas which later resulted in their acquisition by Veritas. He was most recently the Vice President of Worldwide Sales at RulesPower, a provider in the business process management industry. "Hiring an executive like Chris signifies the traction Service Integrity is beginning to see in the marketplace," said President and CEO, Michael Madden. "Chris has a fabulous track record of developing and balancing a successful direct sales organization with a productive channel. In addition, he brings relevant industry experience for the markets Service Integrity addresses. I expect Chris to be a key contributor in driving revenue as part of our next phase of growth." According to Sauer, "Today's customer demands a solution that addresses the enterprise's technical and business challenges and at the same time drives immediate value to the bottom line. Service Integrity is clearly positioned to meet both the needs of IT management for improved infrastructure analysis software while also providing line of business leaders with increasingly sophisticated applications for enhancing their business decision-making processes. Coupled with the burgeoning number of Web services and Service-Oriented Architecture deployments starting to take place in the market, I'm looking forward to building a strong channel to support Service Integrity's rapid growth." During Sauer's tenure with Precise, he established and managed strategic customers and alliances such as SBC Communications, Nike Corporation, Coca Cola, Fidelity Investments, The Associates, Oracle Corporation, Veritas, HP, and the EMC Corporation. Prior to joining Precise, Sauer managed regional sales for Applix Incorporated in the New York City region for their mission-critical trading floor software. About Service Integrity, Inc. Founded in 2002, and headquartered in Newton, Massachusetts, Service Integrity, Inc., provides superior distributed-application monitoring and analysis software that enables IT organizations implementing Web services or SOA to deliver precise, actionable information that aligns with the decision-making needs of the enterprise. The company is funded by Polaris Venture Partners and General Catalyst Partners. Contact Service Integrity at 617-965-0281 or online at www.serviceintegrity.com. Service Integrity and SIFT are trademarks or registered trademarks of Service Integrity, Inc. All other product and company names maybe either trademarks or registered trademarks of their respective companies. [ Back To TMCnet.com's Homepage ]