Acxiom Named to DM Review's Top 100 Providers Of Business Intelligence for Fifth Consecutive Year
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[November 01, 2004]

Acxiom Named to DM Review's Top 100 Providers Of Business Intelligence for Fifth Consecutive Year

LITTLE ROCK --(Business Wire)-- Nov. 1, 2004 -- Acxiom(R) Corporation (Nasdaq: ACXM), the global leader in business intelligence, customer data management and consulting, today announced that it had been named for the fifth consecutive year to the 2004 DM Review 100 ranking of top business intelligence providers as chosen by the readers of DM Review magazine.



"Acxiom is privileged to again be included in the DM Review 100 and very grateful to our clients for this acknowledgment," said Acxiom Company Marketing Leader Richard Howe. "It's the highest honor to be recognized by clients who appreciate how Acxiom's technological innovation, creativity and true understanding of their industries help them achieve their business goals."

Based on the results of a yearly product usage and company rating web-based survey conducted by the Gantry Group, LLC, the DM Review 100 reflects the responses of DM Review readers, who were asked to rank their business intelligence vendors. Readers were asked to provide an overall satisfaction rating for each vendor selected based on expertise, service and support. Acxiom was ranked 36th in this year's listing.


The DM Review 100 award represents another example this year of Acxiom being recognized for its industry leadership in business intelligence, technological innovation and data quality. Recently, it was announced that Acxiom outranked all of its competitors in being named by CRM magazine as the CRM Data Quality Market Leader, and the company was named by CIO magazine as a recipient of the 2004 CIO 100 award for IT-enabled agility. Also, The Data Warehousing Institute (TDWI) recognized Acxiom with its 2004 Best Practices in Data Warehousing Award for "Radical Data Warehousing/Business Intelligence," and the company was named to the Information Week 500 list of industry leaders.

"On behalf of the editorial staff and readers of DM Review, I congratulate Acxiom on being named to the DM Review 100 for the fifth consecutive year," said Jean Schauer, editor in chief of DM Review. "Acxiom is clearly a top player in the business intelligence market; the company's commitment to providing clients, the readers of DM Review, with the best customer data management solutions to drive their business initiatives is confirmed by their continued presence in the DM Review 100."

About Acxiom Corporation

Acxiom Corporation (Nasdaq: ACXM) integrates data, services and technology to create and deliver customer and information management solutions for many of the largest, most respected companies in the world. The core components of Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas, with locations throughout the United States and Europe and in Australia, China and Japan. For more information, visit www.acxiom.com.

About DM Review and Thomson Media

DM Review (www.dmreview.com) is recognized as the premier business intelligence, business performance management and data warehousing publication. For more than a decade, DM Review has provided thought-provoking and informative editorial covering strategic solutions for business intelligence, analytics, data warehousing and CRM across all major industries. DM Review's authors and columnists are internationally recognized experts in a variety of business intelligence fields. DM Review editorial provides both business and technology perspectives regarding issues, trends and solutions of interest to corporate executives and IT managers. DM Review is published by Thomson Media (www.thomsonmedia.com), a division of The Thomson Corporation and a leading provider of information, data and software tools for professionals in the financial services and related technologies markets.

Acxiom is a registered trademark of Acxiom Corporation.

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