| [July 28, 2004] |
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HP Equips UK Sales Team with OneSource Business Information Solution to Improve Productivity and Sales Effectiveness
LONDON --(Business Wire)-- July 28, 2004 -- Information accessed remotely using HP iPAQ Pocket PCs
OneSource Information Services, an infoUSA company (NASDAQ: IUSA), announced today that Hewlett Packard UK has equipped more than 200 of its sales professionals with remote access to OneSource's business information through HP iPAQ Pocket PCs. Content from the OneSource(R) Enhanced Information Warehouse - which includes daily news feeds, industry and company profiles, as well as executive biographies and corporate family details - is integrated with internal customer information from HP's Customer Relationship Management (CRM) system. This combined information can be accessed remotely from HP's intranet so that field sales and telesales staff can view critical customer information from any location.
Nearly half of the UK sales team will be accessing OneSource business information remotely using HP iPAQ Pocket PCs, which connect to the intranet via a Bluetooth link to GPRS (General Packet Radio Service) phones. By reducing the amount of time spent sourcing information, the OneSource solution allows HP sales professionals to have more time to manage client needs and close new business. Additionally, sales consultants can monitor changing events and how they impact an existing customer or new business opportunity.
OneSource used its proprietary classification system, the Global Business Taxonomy, to integrate OneSource information with HP's customer records within the CRM system. The OneSource AppLink(TM) Software Development Kit was used to integrate a live feed of this information into HP's intranet.
"To sell our solutions effectively, our sales teams need to have instant access to accurate information on their key customers and prospects. It's about giving the right information, to the right people, at the right time," said Ian Brooks, HP's Head of Internet & Mobile Strategy.
"Because they can access information remotely, they can be more productive--making use of 'dead-time' prior to a meeting, for example," continued Brooks. "By integrating internal information with best-of-breed external data from OneSource, our sales staff has everything they need do their jobs effectively in a single view."
"Sales professionals typically spend too much time finding the internal and external data they need to be more productive," said Paul Brown, Vice President of Sales for OneSource. "HP, like many other organizations, wants to relieve salespeople from the burden of non-selling tasks so that they can focus on sales and customer service."
As a result of using OneSource Synergy(SM) Solutions to integrate business information into applications that support key sales processes, sales executives can expect to increase productivity and sales effectiveness. OneSource business information provides sales professionals with industry and company profiles, research reports, media accounts, executive listings and biographies, and financial information on over 1.7 million public and private companies.
About OneSource Information Services, Inc.
OneSource, an infoUSA company and a recognized leader in business information solutions, delivers unparalleled company, executive, and industry intelligence that makes business professionals more effective and productive in completing their critical daily tasks. OneSource products and services support a company's vital business processes, including serving customers, finding and leveraging new opportunities, and managing suppliers and partners.
OneSource combines and organizes content from over 2,500 information sources supplied by more than 35 world-class content providers, creating an unequalled information resource encompassing company profiles, corporate families, industries, executives, financials, news, analyst reports, and trade and business press articles.
OneSource is headquartered in Concord, MA, with offices located in North America, Europe, and the Pacific Rim. Product information is available at www.onesource.com. Customers include Bank One, Chubb, Citigroup, Deloitte & Touche, HP, i2 Technologies, Orange, Royal & SunAlliance, SAS Institute, and Sun Microsystems.
OneSource, Business Browser, Synergy, Catalyst, Global Business Taxonomy, and/or other OneSource product and service names referenced herein are either trademarks or service marks or registered trademarks or service marks of OneSource Information Services, Inc. or its subsidiaries in the United States and/or other countries. All other product and service names mentioned herein are trademarks or service marks of their respective owners.
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