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| [September 27, 2004] |
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Concord Camera Corp. Announces the Polaroid 345AF Film Camera with More Features for the Money
COLOGNE, Germany --(Business Wire)-- Sept. 27, 2004 -- Priced at Only $17.99, the Compact & Stylish Polaroid 345AF Includes Many Features Normally Found in More Expensive Cameras Providing Consumers an Affordable Solution to Achieve Great Pictures
Concord Camera Corp. ("Concord") (Nasdaq:LENS), a leading provider of popular image capture solutions, today announced at Photokina the Polaroid 345AF, a new auto focus, fully-automatic, 35mm camera. The Polaroid 345AF is compact, fitting easily into a pocket, purse or tote bag, providing "on-the-go" convenience while delivering sharp worry-free pictures.
The Polaroid 345AF's auto focus feature and 3 element lens together are an optimal combination allowing even a novice to simply achieve great pictures. The ideal camera for kids and vacation use, the Polaroid 345AF features a motorized film advance and rewind, making picture taking easy. With its auto flash setting users never have to worry about forgetting to turn on the flash, ensuring that pictures will always turn out bright and vibrant. The Polaroid 345AF also has an easy to use flash on and flash off setting, making it more flexible to adapt to changes in lighting conditions.
The Polaroid 345AF also is equipped with an efficient auto power off feature to help conserve battery life, and a red eye reduction feature to achieve great red eye free pictures.
The Polaroid 345AF 35mm auto focus camera is expected to be available in the first quarter of calendar year 2005 at a suggested retail price of $17.99. For more information see the Concord Camera Corp. web site: http://www.concord-camera.com.
About Concord Camera Corp.
Concord Camera Corp. is a global developer, designer, manufacturer and marketer of high quality, popularly priced, digital, instant, Advanced Photo System (APS) and 35mm cameras. Concord markets its cameras worldwide under the trademarks POLAROID, JENOPTIK, CONCORD and CONCORD EYE Q through direct sales offices in the United States, Canada, Germany, Hong Kong, the United Kingdom, France and Japan and through independent sales agents. Products manufactured by Concord are manufactured in its vertically integrated manufacturing facilities in the People's Republic of China. The POLAROID trademark is owned by Polaroid Corporation and is used by Concord under license from Polaroid. The JENOPTIK trademark is owned by Jenoptik AG and is used by Concord under license from Jenoptik AG. CONCORD and CONCORD EYE Q are trademarks and/or registered trademarks of Concord Camera Corp. in the United States and/or other countries.
Except for the historical matters contained herein, statements in this press release are forward-looking and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that forward-looking statements, including the statements regarding anticipated or expected results and the future introduction of new products, involve risks and uncertainties which may affect the Company's business and prospects, including the risks discussed under "Risk Factors" in the Company's Annual Report on Form 10-K for the fiscal year ended June 28, 2003 and subsequently filed reports. Any forward-looking statements contained in this press release represent our estimates only as of the date hereof, or as of such earlier dates as are indicated, and should not be relied upon as representing our estimates as of any subsequent date. While we may elect to update forward-looking statements at some point in the future, we specifically disclaim any obligation to do so, even if our estimates change.
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