[September 20, 2004] SLS International Enters Cinema Market; Company's Speakers Selected By Cutting Edge Cinema Chain SPRINGFIELD, Mo. --(Business Wire)-- Sept. 20, 2004 -- SLS International, Inc. OTC:BB (SITI) announced today that its new Cinema Series of Ribbon Driver Loudspeakers has been selected for installation in the newest Cinema complex being built by St. Louis-based Wehrenberg Theaters, one of the leading theater owners in the country. The cutting edge Galaxy14 theatre complex will install approx. 250 pieces of the new SLS Cinema Series recently put into production in the company's newly expanded 35,000 square foot facility in Springfield, Missouri. The value of the initial order exceeds $100,000. The Cinema Series includes behind the screen and surround sound models that are based on SLS' proprietary high efficiency Ribbon Driver technology, as well as several models of subwoofers. An extensive amount of R&D has gone into the Cinema Series over the past year, which SLS believes will enable the company to provide a product line that will change the way that movie attendees experience the presentation. The extended high frequency capabilities of the SLS Ribbon Drivers along with their lower distortion characteristics deliver a much more realistic reproduction of the film's sound tracks and produce a more even sound level to every seat in the theater. Wehrenberg Theaters Director of Facilities Bill Menke was first introduced to SLS' products by Chuck Shoemaker and Mark Smith of Big Sky Industries at the Showest Cinema Show in March 2004. SLS shared booth space with Big Sky to test the market with some new designs of their speakers and Big Sky is now a Distributor for the new SLS Cinema products . "We are proud to be the first theater chain in the US to present the SLS Loudspeaker technology to our customers," said Mr. Menke. "SLS' cutting edge technology provides an unequaled distribution of the film soundtrack across every inch of the auditorium. With this electrifying sound playback, our audiences will be immersed in pure explosive digital sound which in my mind is only rivaled by a live performance." "We are pleased that a leading theater owner has selected our speakers for such a high-profile theater complex," said John Gott, President of SLS International. "SLS has been planning our marketing strategies with regards to the film and cinema industry for several years and our selection by such a prominent theater chain should increase industry interest in our speakers. Now, we feel that it is time to start building a base to expand upon. They are a very well respected company in this industry and are known as a leader in new ides and technology introduction. As our technology is ideally suited to make a very noticeable improvement in the sound experience for the movie going customers, we expect to make an impact in this industry in a very short time. We look forward to participating in two of the leading industry conferences at ShowEast next month and ShoWest early next year that are attended by all of the leading theatre chain operators. Also, we feel that the recognition we will receive for being the speakers of choice in the cinema industry will greatly add to our marketing of home theatre products expected to be in mass retailer's stores in early 2005." About SLS International, Inc.: Based in Springfield, Mo., SLS International, Inc. is a 28-year-old manufacturer and developer of new patent-pending ultra-high fidelity ribbon driver loudspeakers and sound systems for the commercial, home entertainment, professional and music markets. SLS has perfected the ribbon-driver technology enabling their loudspeakers to achieve exceptional inner detail and accuracy with 20 to 30 percent less the distortion of typical compression driver and dome tweeters. SLS speakers and systems are used in high profile venues such as NBC/MSNBC's 2002 Olympics studios in Salt Lake City -- NBC is a wholly owned subsidiary of General Electric; MSNBC is jointly owned by GE and Microsoft Corporation -- the Recording Academy's Grammy Producers SoundTable events, and for the NAMM winter show, providing sound in the AVID Technology booth. For more information, visit http://www.slsloudspeakers.com. Matters discussed in this press release contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words "anticipate," "believe," "estimate," "may," "intend," "expect" and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. These forward-looking statements are based largely on the expectations of the Company and are subject to a number of risks and uncertainties. These include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting the Company and its operations, markets, product, and distributor performance, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in reports filed by the Company with the Securities and Exchange Commission. [ Back To TMCnet.com's Homepage ]