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New Edition Of NetTracker Meets Unique Web Analytics Demands of Small and Medium-Sized Businesses -SMBs-
[October 05, 2004]

New Edition Of NetTracker Meets Unique Web Analytics Demands of Small and Medium-Sized Businesses -SMBs-

NORTH KINGSTOWN, R.I. --(Business Wire)-- Oct. 5, 2004 --

NetTracker SMB offers scalability, open access to Web data warehouse, at an affordable price

Sane Solutions, developers of the NetTracker(R) line of Web analytics software, today announced the availability of NetTracker SMB. The newest addition to the NetTracker product line meets the unique demands of small and medium-sized businesses that have a Web site that either directly or indirectly contributes to increasing profits.

"When we developed NetTracker SMB, we focused on the delicate balance between the Web analytics capabilities that a small or medium-sized enterprise with a strong Web presence must have and can live without," said Jim Rose, CEO of Sane Solutions. "NetTracker SMB meets the scalability and open data access requirements of these businesses, and gives them advanced custom reporting features, but forgoes the enterprise Web data management options required by larger organizations. This keeps the price of NetTracker SMB affordable, starting at $7,500 for cost-conscious small and medium-sized businesses."

NetTracker SMB leverages relational databases affordable to small and medium businesses, MySQL and Microsoft SQL Server, to provide users not only with scalable Web analytics, but with open access to their Web data warehouse. Like NetTracker eBusiness, NetTracker SMB is the only Web analytics solution on the market with an open database schema allowing users to easily extract data from their Web data warehouse.


NetTracker SMB's price point and open database schema make it the ideal solution for loading online behavior data from the NetTracker Web data warehouse into SalesLogix customer relationship management (CRM) solutions. The integration of Web data with other sales contact information allows users to view each sales contact's online behavior within the SalesLogix user interface, for enhanced customer intelligence.

"We have a number of clients seeking to load recent online behavior data into their SalesLogix contact management software in order to equip their sales force with more customer intelligence before every sales call," said Ron Harris, President of CRM integration expert, Harris Technology. "NetTracker SMB's price tag and open database make it the ideal solution for our clients looking to affordably integrate Web analytics with SalesLogix."

NetTracker SMB is available immediately and priced starting at $7,500. For more information about any solution in the NetTracker line, or for a free evaluation copy of any edition, visit http://www.sane.com.

About Sane Solutions

Founded in 1996, Sane Solutions develops and markets the award-winning NetTracker line of Web analytics solutions. The NetTracker line analyzes visitors' clickstream paths for insight into Internet marketing success, online product interests, visitor conversion patterns, Web content quality, visitor retention, and more.

NetTracker products are used worldwide by Global 2000 corporations, educational institutions, government agencies, and ISPs. Customers include: American Honda Motor Co., Inc., Fairchild Semiconductor, GEICO Direct, Goldman Sachs, Old Mutual, Otis Elevator Company, Yale University, and more. Sane Solutions' strategic partners include Best Software (SalesLogix), Business Objects, Cognos, Hewlett-Packard, IBM, Microsoft, MicroStrategy, Oracle, Sun-Netscape Alliance, and more.

Sane Solutions, LLC, is a privately held limited liability company located in North Kingstown, Rhode Island. For more information please contact Sane Solutions LLC, 35 Belver Ave., North Kingstown, RI 02852; tel. 1-800-407-3570 or 401-295-4809; http://www.sane.com

NetTracker(R) is a registered trademark of Sane Solutions, LLC. My NetTracker(TM) and Ask NetTracker(TM) are trademarks of Sane Solutions, LLC. Other company and product names may be trademarks of the respective companies with which they are associated.

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