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[March 23, 2004]
MAXIM and ClearSky Team up to Launch MAXIM-Branded Wireless Phones in Latin America
ATLANTA, March 23 /PRNewswire/ -- ClearSky Mobile Media, Inc., a wireless entertainment aggregator for the latest generation cellular handsets, announced today a partnership with media giant Dennis Publishing to distribute MAXIM Magazine-branded cell phones and preloaded content in Latin America. MAXIM is the number-one men's lifestyle magazine in the U.S., Latin America, and the world. The MAXIM phones are on display in ClearSky's booth 2575 at the CTIA Wireless 2004 show in Atlanta this week.
ClearSky's MAXIM Latin Wireless repertoire, including MAXIM Latin Jokes, MAXIM Wallpapers, MAXIM Wireless Games, MAXIM Ringtones, and MAXIM Drink Recipes, will be designed to spice up the lives of color-screen mobile phone owners in Latin America. The new branded phones and content will contain MAXIM women from throughout Latin America.
The MAXIM Latin Wireless content will take full advantage of the latest capabilities of the newest color-screen phones that will hit the market later this year. Unique among its many features, MAXIM Latin Wireless will offer subscribers the full-color photo spreads of all the MAXIM Latin American content (with zooming capability and get more intimate section), along with a library of streaming video clips that run seamlessly on the new devices, such as the Nokia Model 3650 and 6600 phones.
We are extremely excited to bring the content of MAXIM Latin America into the wireless market with the help of ClearSky Mobile Media, said Barry Pincus, director of brand development for Dennis Publishing, owner of MAXIM. We believe the potential of the mobile phone market in Latin America is extraordinary.
The power of the MAXIM brand never ceases to amaze me, stated Dean Fresonke, ClearSky's chief executive officer. Anywhere I go, people immediately recognize the MAXIM name. MAXIM Magazine will be a tremendous vehicle for wireless multimedia messaging, phones and creative content in Latin America. Carriers interested in offering the MAXIM Wireless branded phones and the MAXIM Wireless Magazine Latin America to their mix of offerings should contact ClearSky Mobile Media directly.
About MAXIM Magazine
Maxim Magazine is owned by Dennis Publishing, Inc., a media company that publishes the two most successful modern men's lifestyle magazines in America -- MAXIM (2.5 million rate base) and Stuff (1.2 million rate base) -- along with general interest music magazine Blender (Advertising Age's Launch of the Year), Maxim Goes To The Movies and The Week, a compilation of the week's most important domestic and international news. Maxim, Stuff, Blender and The Week are registered trademarks of Felix Dennis.
About ClearSky Mobile Media
ClearSky Mobile Media, Inc. is an eight-year-old mobile platform and carrier solutions company providing carriers, content publishers, consumer- brand owners, and handset manufacturers the ability to generate incremental revenue by delivering premium content to wireless devices. ClearSky offers a comprehensive suite of content and applications for SMS, MMS, WAP, streaming video and Java. ClearSky is headquartered in Orlando, Florida, and serves customers throughout the Americas and beyond. Learn more at http://www.clearskymobilemedia.com/.
For more information, contact:
Peter Kahalani, ClearSky PR Director 407-435-5619
ClearSky Mobile Media, Inc.
CONTACT: Peter Kahalani, PR Director, ClearSky, +1-407-435-5619
Web site: http://www.clearskymobilemedia.com/
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