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Akibia Consulting and Onyx Software Partner to Deliver Complete CRM Solutions; Industry Leaders Align to Deliver CRM Program Success in Strategic Vertical Markets
[July 20, 2004]

Akibia Consulting and Onyx Software Partner to Deliver Complete CRM Solutions; Industry Leaders Align to Deliver CRM Program Success in Strategic Vertical Markets

WESTBOROUGH, Mass. & BELLEVUE, Wash. --(Business Wire)-- July 20, 2004 -- Akibia Consulting, an award-winning customer strategy and solutions consultancy, and Onyx(R) Software Corporation (Nasdaq: ONXS), a worldwide leader in successful customer relationship management (CRM), have formed a strategic alliance to deliver end-to-end CRM solutions to a variety of vertical markets, including financial services, technology, life sciences, and manufacturing. This alliance combines Onyx's award-winning CRM technology with Akibia's world-class consulting and integration services, enabling organizations to streamline business processes, provide consistent, high levels of customer service, and increase profitability.



"For over a decade we've helped businesses experience real CRM success," said Ben Kiker, senior vice president and chief marketing officer, Onyx Software. "We've done that by focusing on what will inspire and motivate our customers' customers and then modeling that into our award-winning technology. Akibia's expertise in helping organizations implement customer programs that deliver solid business benefits is a great compliment to Onyx, and we look forward to working with them."

The combined Onyx-Akibia offering will leverage Akibia's Multishore(TM) business model, utilizing both local experts -- intimately familiar with the business processes, organizational impact, and cultural nuances -- and offshore, experienced technology professionals located in Chennai, India. Additionally, Onyx will contribute its vertical solution expertise to drive more customized solutions to the markets that Akibia serves.


"The Akibia-Onyx partnership underscores the increasing value forward-looking enterprises are placing on customer management initiatives," said Matthew Johnson, vice president and chief strategy officer, Akibia Consulting. "This partnership offers organizations the unmatched combination of Onyx's full suite of CRM technology across the enterprise and Akibia's award-winning strategy, implementation, and optimization services. Together, we can ensure that today's businesses successfully meet their customer management program growth, efficiency, and value objectives, while delivering an unparalleled return on investment."

Forward-Looking Statement

This press release contains forward-looking statements, including statements about the anticipated benefits for companies using the products and services of Onyx and Akibia. Forward-looking statements are based on the opinions and estimates of management at the time the statements are made and are subject to risks and uncertainties that could cause actual results to differ materially from those anticipated in the forward-looking statements. The words "believe," "expect," "intend," "anticipate," variations of such words, and similar expressions identify forward-looking statements, but their absence does not mean that the statement is not forward-looking. These statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions that are difficult to predict. Factors that could affect Onyx's actual results include, but are not limited to the risk that companies purchasing the products and services of Onyx and Akibia are unsuccessful in their attempts to implement the same and the "Important Factors That May Affect Our Business, Our Results of Operations and Our Stock Price" described in our quarterly report on form 10-Q for the period ended March 31, 2004. Readers are cautioned not to place undue reliance upon these forward-looking statements that speak only as to the date of this release. Onyx undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date of this release or to reflect the occurrence of unanticipated events.

About Onyx Software

Onyx Software Corporation (Nasdaq: ONXS), a worldwide leader in delivering successful CRM, offers a fast, cost-effective, usable solution that shares critical information among employees, customers and partners through three role-specific, Web services-based portals. The Onyx approach delivers real-world success by aligning CRM technology with business objectives, strategies and processes. Companies rely on Onyx across multiple departments to create a superior customer experience and a profitable bottom line. Onyx serves customers worldwide in a variety of industries, including financial services, healthcare, high technology and the public sector. Customers include Amway, United Kingdom lottery operator Camelot, Delta Dental, Microsoft Corporation, Mellon Financial Corporation, The Regence Group, State Street Corporation and Suncorp. More information can be found at (888) ASK-ONYX, [email protected] or http://www.onyx.com/.

About Akibia Consulting

Akibia Consulting, an award-winning customer strategy and solutions consultancy, provides world-class customer management solutions to clients throughout the United States and Western Europe. The firm offers planning and strategy, integration, and management services designed to ensure positive outcomes in the areas of business growth, internal efficiencies, and customer experience. Akibia Consulting has focused exclusively on CRM since 1998 and has completed more than 400 successful projects. Headquartered in Westborough, Massachusetts, with principal offices in New York City, Chicago, London, Amsterdam, and Chennai, India, its clients represent the financial services, manufacturing, healthcare, life sciences, and technology industries. For more information, call (508) 621-5100 or visit the Akibia Consulting website at www.akibiaconsulting.com.

Onyx is a registered trademark of Onyx Software Corporation in the United States and other countries.

Other product or service names mentioned herein are the trademarks of their respective owners.

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