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Azerity Announces ProStart: What CRM Should Have Delivered to Emerging and Mid-Market Companies MILPITAS, Calif. --(Business Wire)-- July 20, 2004 -- ProStart Combines Azerity's Enterprise Product Depth and Industry Templates to Create an ''Out-of-the-Box'' Best Practices Sales SolutionAzerity(R), a leader in sales execution and channel automation software solutions, today announced the availability of ProStart(R), its industry standard "out-of-the-box" solution for emerging and mid-market companies. ProStart delivers the depth of functionality and best practices configuration companies need to compete in a global market that never sleeps. The product suite is built from Azerity's award-winning enterprise suite, ProChannel(R), which features 29 modules which address pre-sales, sales, post-sales and channel automation needs. ProStart is offered as a subscription "pay-as-you-go" service eliminating the need for large upfront capital expenditures. This new program is designed to meet the functionality and budget requirements of rapidly growing and mid-market organizations who want to initiate an effective sell-side automation strategy and understand that traditional CRM products fall far short of meeting industry specific demands. Azerity's ProStart solution understands the challenges faced by progressive companies looking to differentiate themselves from their larger competitors, establish accurate management visibility, build lasting customer satisfaction and drive tighter channel partner relationships. It is the ideal program for customers who want immediate results without the risks of lengthy IT system implementation or upfront software capital investment. ProStart provides organizations with a complete suite of sales capabilities, from point of contact, information dissemination, and negotiation, through price management, contract administration, and forecasting. Specifically, its pre-sales functionality includes catalog management, opportunity tracking, samples administration, sales forecasting, and account and contact management. Sales functionality offers global pricing management, interactive quoting, contract management, customer data optimization and normalization, and off-line access for mobile users. Design win and registration, channel quoting and debit management are part of the channel automation functions. Easily accessible as a solution, ProStart can be self-implemented or hosted. It also combines rich functionality, proven industry best practices, reliability, performance and the security of an enterprise-class solution. With ProStart, organizations are quickly and painlessly up and running in days not years. Its intuitive web interface, which seamlessly spans the globe, ensures a quick learning curve and great user acceptance across sales and channel partners. In addition, ProStart is available pre-configured for optimum results and minimum deployment distractions. As a result, ProStart delivers an "out-of-the-box" solution that has a direct and quantifiable impact on an organization's bottom line. "Azerity is proud to deliver an 'out-of-the-box', functionally rich, industry standard sales solution that delivers demonstrable value to the emerging and mid-market sectors," said Stephen E. Gold, President and CEO of Azerity. "ProStart sets a new standard for software solutions in delivering what CRM has promised for years: drive revenue, reduce costs, and improve customer satisfaction by delivering real-time information and transaction automation from the onset of forecasting, to the identification of an opportunity, through delivering accurate quotes, to the final reporting and commission calculation." About Azerity Azerity(R) is a leading provider of web-based enterprise class software applications for sales execution and channel automation. Sales execution, or next generation CRM systems, provides intelligent automation and management of customer transactions which result in improved revenues, reduced costs, enhanced margins, and accentuated customer and channel satisfaction. ProChannel(R), their award-winning suite of applications, provides manufacturers and their extended selling organization total visibility and management of the sales and marketing activities. A patent-pending process allows organizations to map their business processes across the ProChannel suite of 29 feature rich modules. Combining in depth functionality with extensive domain expertise, a proven ROI, unparalleled professional services, and total customer satisfaction, it is clear why Azerity has emerged as the standard for enterprise class sales execution and channel automation solutions for manufacturing industries with complex sales processes. The Company worldwide headquarters are located at 640 N. McCarthy Boulevard, Milpitas, CA 95035. The EMEA headquarters are located at 1464 Chemin de Vallauris, 06410 Biot, Sophia-Antipolis, France. For additional information about Azerity, visit www.azerity.com or call 408-324-2300. "Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements herein that are not historical facts are "forward-looking statements" involving risks and uncertainties, including but not limited to: the effect of global economic conditions, shifts in supply and demand, market acceptance, the impact of competitive products and pricing, product development, commercialization and technological difficulties, and capacity and supply constraints. |
