| [December 15, 2004] |
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Pharos Launches EZ-Road GPS Pocket Navigator, a Pocket-Sized, Portable Vehicle Navigation Unit
TORRANCE, Calif. --(Business Wire)-- Dec. 15, 2004 -- Pharos Science & Applications, Inc.:
-- Voice Prompts and Digital Street Maps Guide Drivers Door-to-Door, Turn-by-Turn;
-- Microsoft Windows Mobile Device Manages Contacts, Book and Calendar on the Go
Pharos Science & Applications, Inc., a leading manufacturer of GPS navigation products and provider of location-based services, has introduced the EZ-Road Pocket GPS Navigator -- a low-cost, portable, touch-screen vehicle navigation device for consumers and mobile professionals.
"EZ-Road goes everywhere you do, helping you navigate streets and highways anywhere in the US with confidence. It's so thin and light, you can slip the 4.2-ounce EZ-Road in your pocket, purse or briefcase. Once in your car, just place the EZ-Road on its windshield or dashboard mount and go," states Pharos' Vice President of Sales Robert Serafini.
Using GPS satellites and digital street maps, EZ-Road pinpoints the driver's location. Drivers can program destinations by address, intersection, favorites or from a large Points-of-Interest library (POIs include public, government and commercial venues ranging from hotels, gas stations and restaurants to ATMs, hospitals, airports and more), and then set a route allowing EZ-Road to guide them to their destination.
"The super-widescreen landscape display on the EZ-Road Pocket GPS Navigator gives you a big picture view of where you're going, guiding you along easy-to-view street maps, and pointing the way with directional arrows. Audible voice-prompts steer you door-to-door with clear turn-by-turn driving instructions," Serafini says.
Pharos has earned a reputation as a leading provider of navigation accessory products for the popular Pocket PC personal digital assistant platform since shipping its first GPS product in 2000. Taking lessons learned in designing market-winning GPS accessory products, the company's EZ-Road builds on that foundation and provides customers with a dedicated, all-in-one navigation device, Serafini notes.
A 3.5-inch, high-resolution, color touch-screen makes entering data easy and the on-screen menus make it simple to operate. Powered by an internal, rechargeable Lithium-ion battery, EZ-Road can be taken easily from car to SUV or RV; there's no installation necessary.
Need to make multiple stops? No problem. Pharos created the gas-saving, time-shaving "Route Wizard" to set the optimum route for you, incorporating up to ten stops along the way. Routing and navigation are powered by Pharos' award-winning Ostia Smart Navigator software.
"EZ-Road is ideal for rental car drivers or for walking tours in vacation cities," notes Serafini. "Whether you're a frequent business traveler or just need a little help finding your way around town, EZ-Road is the perfect, pocket navigator. It's the affordable solution for travelers who want to travel light and arrive on time."
Based on the Microsoft Windows Mobile operating system, EZ-Road also includes contacts and calendar features. Using Microsoft Active Sync, users transfer map sections and POI data from CD-ROMs directly to EZ-Road or download onto Secure Digital memory media for inserting into EZ-Road.
"It even has an MP3 player to keep you humming down the road," adds Serafini.
The product is available through authorized Pharos dealers. The manufacturer's suggested list price is $529.00. For store locations and more information about the EZ-Road Pocket GPS Navigator, visit the Pharos Web site at www.pharosgps.com.
EZ-ROAD -- the all-in-one navigator that lets you travel smarter
Powerful Features:
-- Award-winning Ostia Smart Navigator routing and navigation software
-- Highly sensitive GPS receiver built right in
-- Fast and easy to use with real-time, on-screen guidance
-- Driving directions and route guidance by voice, graphics and text
-- Route by fastest, shortest or avoiding freeways
-- Detailed street maps of the entire US, including Alaska and Hawaii
-- Database of hundreds of thousands of Points-of-Interest
-- Stores 100 favorite destinations and routes
-- Zoom in and out on touch-screen or use icons
-- Voice prompts help you keep your eyes on the road
-- Plan your entire day with optimized multi-stop routing -- saves time and gas
-- Up to 10 maps open at a time
-- The only vehicle navigation unit that allows you to navigate across map sections
-- Choose from four navigation screens
-- One-touch re-route button; Auto Re-route option
-- "Trip-trace" records route traveled
-- Real-time simulation of route (with GPS disabled)
-- Load in contacts and calendar
-- Nighttime display for better viewing
-- Completely portable; operates up to 8 continuous hours on rechargeable Li-ion battery
The product comes complete with EZ-Road Pocket GPS Navigator, 12V DC car charger, windshield/AC vent holder, US maps on CD-ROM, Pharos' award-winning Ostia Smart Navigator routing and navigation software, PC data cable, USB charging cable, 128MB memory card, quick start guide, user manual, and Active Sync CD.
About Pharos
Pharos Science & Applications, Inc. is a leading provider of portable GPS navigation and location-based services for a variety of markets. The company is a charter member of Microsoft's Mobility Partner Advisory Council, a Qualcomm BREW Elite Developer, and a member of ITS America and CTIA. Pharos products are sold through a network of leading national retail locations and online stores including CompUSA, Fry's Electronics, Dell.com, Toshiba, Amazon.com, SkyMall, MobilePlanet.com, Buy.com and others. For more information, visit www.pharosgps.com.
Note to editors: 300 dpi, high-resolution color images are available for download at www.pharosgps.com/pressroom/EZRoadImages
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