TMCnet News
XM Satellite Radio Selects DataDirect Technologies for Data Connectivity and Application Performance BEDFORD, Mass. --(Business Wire)-- Aug. 31, 2004 -- DataDirect Technologies (http://www.datadirect.com), the leading provider of components for connecting software to data, today announced that satellite radio pioneer XM Radio has selected DataDirect Connect(R) for ODBC drivers for its data access needs. Linking XM Radio's network application to databases, the interface drives fast and reliable access to media files used for XM Radio's programs."We selected DataDirect Connect for ODBC drivers based on DataDirect Technologies' reputation for having the fastest, most feature-rich implementation of the ODBC specification," said John Archer, vice president of operations for XM Radio. "DataDirect Connect for ODBC drivers deliver a high-quality solution for our digital audio environment. We are impressed with the data access enhancements provided by DataDirect Technologies." DataDirect Technologies has played a strong leadership role in the ODBC standard from the beginning, its executives serving as industry experts on ODBC panels and supporters of the ODBC Verification Suite, contributing more than 20 years of staff development. As such, the DataDirect Connect for ODBC components are the most rigorously tested ODBC drivers on the market. Typical benefits achieved by DataDirect Connect for ODBC customers include improved user productivity, reduced hardware demands and fewer customer support issues. "DataDirect Connect for ODBC drivers are used by more software companies and corporate environments than all other third-party ODBC vendors combined," said John Goodson, vice president of product operations at DataDirect Technologies. "Our drivers have been independently proven to outperform applications that use the database's native application programming interface for database access, offering reliability, ease of use and the most advanced functionality for the best experience connecting applications to data." DataDirect Connect for ODBC drivers offer database connectivity from all types of applications to databases across every major platform. As the only suite of clientless wire protocol ODBC drivers on the market, DataDirect Technologies eliminates the need for database client software and libraries, simplifying installation and maximizing interoperability. DataDirect Connect for ODBC is designed for consistent behavior and optimized performance across all major databases including, Oracle, IBM DB2, Microsoft SQL Server, Sybase, Informix and Progress. About DataDirect Technologies DataDirect Technologies is focused on standards-based data connectivity, enabling software developers to quickly develop and deploy business applications across all major databases and platforms. DataDirect Technologies offers the most comprehensive, proven line of data connectivity components available anywhere. Developers worldwide at more than 250 leading independent software vendors and thousands of corporate IT departments rely on DataDirect(R) products to connect their applications to an unparalleled range of data sources and using standards-based interfaces such as ODBC, JDBC and ADO.NET. DataDirect Technologies is an operating company of Progress Software Corporation (Nasdaq: PRGS), a US$300+ million global software industry leader. Headquartered in Bedford, Mass., DataDirect Technologies can be reached on the Web at http://www.datadirect.com or by phone at +1-800-876-3101. DataDirect and DataDirect Connect are registered trademarks of DataDirect Technologies Corp. Any other trademarks contained herein are the property of their respective owners. |

