TMCnet News
Webinar Direct Lead Integration With Salesforce.com INDIANAPOLIS --(Business Wire)-- April 30, 2004 -- Webinar Direct announced the availability of new integration capabilities supporting customer implementations of salesforce.com, the global leader in on-demand customer relationship management (CRM) services. Customers of Webinar Direct can automatically import their webinar generated sales leads directly into salesforce.com."We are pleased to be working with salesforce.com to offer this extremely valuable service to our customers," said Jeff Pierce, Vice President of Operations, Webinar Direct. "Leads generated from our webinars contain very detailed information regarding each prospect. All of this information can be easily organized and managed using a customer relationship management application. Adding salesforce.com to our existing list of supported CRM applications provides us with a unique competitive advantage in the webinar marketing and lead generation sector." Webinar Directs' CRM integration capabilities enable sales leads generated from webinars to be automatically populated into CRM applications. Salesforce.com adds to a growing list of CRM applications currently integrating with Webinar Direct leads such as Siebel, Goldmine, and ACT! among others. About Webinar Direct Webinar Direct helps companies meet aggressive sales targets, obtain a positive return on marketing investments and provide access to a global audience through webinar lead generation and demand creation. For more information, visit the company's website at www.webinardirect.com. |
