| [April 15, 2004] |
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The Scotts Company Selects Manugistics for Extending Consumer-Based Replenishment
ROCKVILLE, Md. --(Business Wire)-- April 15, 2004 --
Leading Marketer of Lawn and Garden Care Products to Optimize Transportation and Improve Demand Forecast Accuracy
Manugistics Group, Inc. (Nasdaq:MANU), a leading global provider of demand and supply chain management solutions, today announced that The Scotts Company, the leading marketer in consumer lawn and garden care products, has selected Manugistics Logistics Management solutions and Manugistics Promotions Planning and Optimization solutions to help extend the company's capabilities in consumer-based replenishment (CBR).
Scotts will employ the Logistics Management solutions to optimize its transportation operations to help ensure excellent customer service and closer collaboration with retail partners on replenishment. The solutions will also help automate the process for logistics invoicing and payment.
Scotts will also use the Manugistics' Promotions Planning and Optimization solution in a pilot project designed to improve forecast accuracy and reduce inventory costs by incorporating promotional effects into the demand plan. Using historical data and statistically-derived market response models based on several market variables, the solution is designed to test promotional scenarios and predict the impact on unit sales within the channel.
"These solutions represent the next step in the evolution of the partnership between Scotts and Manugistics," said Michael P. Kelty, Ph.D., Vice Chairman and Executive Vice President, The Scotts Company. "Both the transportation and the promotion solutions will form an integral part of the Manugistics-based consumer replenishment program we embarked on to strengthen our supply chain and to work even more effectively with our retail partners."
Three years ago, The Scotts Company set out to restructure its entire supply chain. Scotts began its supply chain overhaul with the installation of SAP's ERP system, followed by the implementation of a Manugistics-based consumer replenishment program with its key retail partners.
After just two years of the program, Wal-Mart named Scotts its '2002 Supplier of the Year' in lawn and garden, a distinction the company repeated in 2003. Scotts was also named 'Partner of the Year' in the lawn and garden category by The Home Depot in 2003. Today, The Scotts Company is a leader in a seasonal market with a major part of its plant-friendly lawn and garden care products business -- including Scotts(R), Miracle-Gro(R) and Ortho(R) -- conducted in a seven-month window.
"We are delighted to be working with an innovator like The Scotts Company and look forward to partnering with them on the next phase of their consumer-based replenishment initiative. Manugistics Promotions Planning and Optimization solution is designed to provide a broad set of business and financial benefits to consumer products companies," said Jeremy Coote, President, Manugistics. "In addition to enhancing promotional planning and forecast accuracy, it can help improve overall effectiveness of promotions. By enhancing return on promotional investments, the solution helps companies better achieve their corporate goals and objectives even in today's highly competitive environment."
About The Scotts Company
With 2003 sales of $1.9 billion, The Scotts Company is global leader in the consumer lawn and garden market, with a full range of products for professional horticulture as well. The company owns the industry's most recognized brands. In the U.S., the company's Scotts(R), Miracle-Gro(R) and Ortho(R) brands are market leading in their categories, as is the consumer Roundup(R) brand which is marketed in North America and most of Europe exclusively by Scotts and owned by Monsanto. Scotts LawnService(R) also is the No. 2 company in the "do-it-for-me" lawn service market. In Europe, Scotts' brands include Weedol(R) Pathclear(R), Evergreen(R), Levington(R) Miracle-Gro(R), KB(R), Fertiligene(R) and Substral(R).
About Manugistics Group, Inc.
Manugistics provides the industry's most comprehensive, best-in-class demand and supply chain management solutions. Today, more than 1,200 clients trust Manugistics to help them drive profitable growth, unlock the value of their existing IT investments, and ensure the security and integrity of their global supply chains. Its clients include industry leaders such as AT&T, BMW, Boeing, Brown & Williamson, Cingular, Circuit City, Coca-Cola Bottling, Continental Airlines, Diageo, DuPont, Fairchild Semiconductor, Harley-Davidson, John Deere, McCormick, Nestle, Nissan, ON Semiconductor, Pfizer, RadioShack and Unilever. For more information, go to www.manugistics.com.
FORWARD LOOKING STATEMENT
This announcement contains forward-looking statements that involve risks and uncertainties that include, among others, continuing economic and political uncertainty, the timing and degree of business recovery, anticipated losses, unpredictability of future revenues, potential fluctuations in quarterly operating results, unexpected competition, risks related to quarterly performance, risks of new business areas, international expansion, business combinations and strategic alliances, lengthening of sales cycles for software products and services, and the effectiveness of the cost reduction efforts undertaken by Manugistics and their impact on the company's ability to operate its business. A decreased demand for enterprise application software due to weakened economic conditions could result in decreased revenues or lower revenue growth rates. More information about factors that potentially could affect Manugistics' financial results is included in Manugistics filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended February 28, 2003 and Quarterly Report on form 10-Q for the period ended November 30, 2003. Manugistics assumes no obligation to update the forward-looking information contained in this announcement.
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