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Z3'S SUCCESS UPS BLACKBERRY'S HOPES IN INDIA
[July 28, 2014]

Z3'S SUCCESS UPS BLACKBERRY'S HOPES IN INDIA


(Indian Business Insight Via Acquire Media NewsEdge) John Chen, chief executive officer (CEO) of BlackBerry, says that India is one of the company's top 10 markets and is critical for the company's revival, as it provides growth opportunities for its enterprise and handsets business. BlackBerry is transitioning from a smartphone maker to a product-cum-services provider. This is buoyed by the success of the `Z3' in India and that is the key to the company regaining market share in the country. Extending the company's leadership enterprise mobility management is a key to its transformation. The Z3 has been well received in India and the company continues to see strong demand for the device.



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