Wizzard Media Player Adds iPod and iPhone Support for Flash Video and Advertisements
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[December 03, 2008]

Wizzard Media Player Adds iPod and iPhone Support for Flash Video and Advertisements

PITTSBURGH --(Business Wire)--

Wizzard Media (NYSE Alternext: WZE), the industry leading podcast network, announced today that video embedded on internet websites using the Wizzard Player can now be viewed on the iPhone® and iPod® Touch. Currently, Apple devices due to their lack of support cannot access most Flash video players. When visiting a video website using the iPhone, the screen appears blank where the video would normally be. Wizzard Media joins YouTube in supporting this feature and is extending its podcast advertising platform to the iPhone in January 2009. The iPhone displaced the Motorola Razr for the top selling phone in the third quarter of 2008*.



This new video technology from Wizzard further complements Apple's recent update to the iPhone platform which added capabilities for over-the-air podcast downloads, solidifying podcasting's role in the entertainment mainstream. Wizzard's update to its flash platform, launched in August 2008, demonstrates the aggressive development cycle made possible by the past year's core architecture upgrade performed by the Libsyn development team. "We were able to quickly implement a solution for our content publishers that is good for producers, consumers and advertisers," said Dave Mansueto, Director, Wizzard Media.

Use of the Wizzard Player by podcast producers helps to expand their audience and extends the reach of podcast advertising, as this new feature is compatible with Wizzard's Alchemy ad insertion technology. The Wizzard Player platform will continue to evolve as additional portable devices come online. The benefit of increasing distribution points and advertising reach to the iPod and iPhone is coupled with improved user experience for podcast and online video consumers.



"This new technology allows advertisers to reach their target customers with appealing video advertising on the hottest platform on the planet, the iPhone," said Chris Spencer, Wizzard Media CEO. "We are excited to offer this feature as part of the Wizzard Media Player to serve the needs of podcast producers by further extending distribution and revenue opportunities."

* The NPD Group; iPhone and iPod are registered marks of Apple, Inc.; Flash is a registered mark of Adobe Systems Incorporated.

About Wizzard Media

Wizzard Media is the industry's leading podcast hosting network, with an unprecedented one billion-plus download requests in 2007. Podcasts are a means for independent and professional content creators to publish audio and video shows for the world to enjoy over the Internet or on mp3 players, such as the Apple iPod and the Microsoft Zune. Podcasting is a relatively new phenomenon, but Wizzard Media collectively broadcasts millions of podcast downloads per day through media aggregators like Apple's iTunes, Microsoft's Zune Marketplace and other podcast aggregators. For more information, please visit www.wizzard.tv. Wizzard Media is a division of Wizzard Software, a leader in speech technology development.

Legal Notice

Legal Notice Regarding Forward-Looking Statements: "Forward-looking Statements" as defined in the Private Securities litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. We disclaim any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with changes in general economic and business conditions, actions of our competitors, the extent to which we are able to develop new services and markets for our services, the time and expense involved in such development activities, the level of demand and market acceptance of our services, changes in our business strategies and acts of terror against the United States.

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