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WhitePages Taps Kevin Flaherty as Chief Marketing Officer(Marketwire Via Acquire Media NewsEdge) SEATTLE, WA -- (Marketwired) -- 06/04/14 -- WhitePages, the leading provider of contact information for people and businesses in the U.S., today announced that Kevin Flaherty has joined its executive team as Chief Marketing Officer. With more than 15 years of marketing and brand management experience, Flaherty is poised to both unify and advance the company's marketing efforts in the newly created position. Focusing on driving customer acquisition and lead generation through brand building, search engine marketing, and design, Flaherty will be instrumental in supporting and scaling the business' B2C and B2B marketing efforts. "WhitePages has grown rapidly over the past year, and bringing in a seasoned marketing executive with a solid skill set like Kevin's is a great asset to us," said WhitePages' founder and CEO Alex Algard. "Kevin's expertise will drive continued growth of WhitePages' consumer products, and for our emerging B2B division, WhitePages PRO, which is quickly expanding its presence in areas such as identity verification, payments authorization, and CRM. We are thrilled to have him join our team." Flaherty most recently served as vice president of marketing at Ritani, where he reinvigorated an existing jewelry brand by creating and building its e-commerce capabilities. Prior to Ritani, Flaherty served as general manager and director for CLEAR.com and Clearwire, the wireless broadband ISP provider. There, he led the company's most efficient customer acquisition, management, and retention channel. Flaherty began his career as a brand manager for the Colgate-Palmolive Company after earning his M.B.A. from Indiana University, and also held positions at Amazon.com, Precor, and Wetpaint, the award-winning consumer website. Flaherty also has a B.A. from Washington University in Saint Louis and an MBA from Indiana University. With contact information for more than 200 million people and 30 million businesses in the U.S., WhitePages' comprehensive database of contact information powers WhitePages.com, a top 40 website, as well as ten highly rated consumer mobile apps that have been downloaded more than 25 million times. WhitePages PRO provides enterprise businesses with access to WhitePages' intelligent contact data for a 360 degree view of their customers to improve call center efficiencies, validate online purchasers to predict and prevent fraud, and enrich contact records to strengthen customer interactions. To learn more about WhitePages, visit http://www.whitepages.com. About WhitePagesWhitePages is the leading provider of contact information for people and businesses in the U.S. With over 50 million unique monthly users and powering over 2 billion searches per year across sites that include WhitePages.com and 411.com, WhitePages offers consumers one-click access to more than 200 million adults and also provides them with the ability to edit and control their own listings. The company's suite of mobile products includes a top-50 mobile website and popular Android and iPhone apps with over 18 million active monthly mobile users. Source: WhitePages |