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TextMarks Chosen by Hillsborough Area Rapid Transit to Power Bus Arrival Information via SMS in Tampa, FL
[September 08, 2014]

TextMarks Chosen by Hillsborough Area Rapid Transit to Power Bus Arrival Information via SMS in Tampa, FL


PASADENA, Calif. --(Business Wire)--

TextMarks, a leading provider of group SMS communication services, today announced it is powering text messaging capabilities for Hillsborough Regional Transit Authority (HART), which provides public transportation service through the Tampa, Florida metropolitan area.

HART has already been providing its customers access to real-time bus arrival information using GPS-data gathered by OneBusAway's open-source software and app. Now, through TextMarks' SMS integration with OneBusAway, the same real-time arrival information can be delivered to any cell phone via text message.

"We are excited to offer another way for HART patrons to get arrival times for the next bus at all HART stops. With SMS, riders can get this information sent directly to their phones by text" said HART interim CEO, Katherine Eagan. "We are fully committed to providing the best customer experience to all our customers, so even if you don't have a smartphone or our app, or if you simply prefer texting, you can use the SMS service to get bus times."

p> HART riders can text HART followed by a stop ID to the easy-to-remember short code 41411 and receive back bus arrival times in real-time. Stop numbers are conveniently posted on bus stop signs throughout the city.



"We are proud to add HART to our growing list of transit agencies who have added SMS to their portfolio of services," said Dan Kamins, Chief Executive Officer of TextMarks. "Using our powerful API for dynamic content, OneBusAway and other major transit middleware providers have been able to smoothly integrate with our service and roll out successfully with many of the largest transit agencies in the U.S."

TextMarks' fully-hosted SMS solution and simple, easy-to remember short code are supported by all major US Carriers. TextMarks API supports dynamic, request/response text messaging through customizable transit and GPS integration. To learn more about how TextMarks can help, call 1-800-696-1393 or visit www.textmarks.com.


About TextMarks
TextMarks' SMS Communications platform allows transit agencies, brands, small businesses, churches and other nonprofits to reach communities and customers through group text messaging. Since 2006, TextMarks' easy to use web interface, robust API and reliable service has enabled thousands of customers to build their businesses, increase engagement and deliver timely information to more than 10 Million users in the U.S. For more information about TextMarks, visit www.textmarks.com or call 1-800-696-1393.


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