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| [January 29, 2008] |
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Talisma and ClickFox Enhance Customer Interactions with Intelligent Analytics
BELLEVUE, Wash. --(Business Wire)-- Talisma(R) Corporation (www.talisma.com), the leading Customer Interaction Management (CIM) software solution provider, today announced a partnership with ClickFox, the pioneer in providing Customer Experience Analytics software and services to Fortune 1000 companies, to provide an integrated solution with the Talisma CIM Suite and the ClickFox CBI software.
"We are very excited about working with Talisma. They are an industry leader in providing online customer service solutions and the partnership of ClickFox and Talisma has the power to provide businesses with a 'Total View' of the customer experience," said Marco Pacelli, CEO of ClickFox. "Any company that wants to truly make the most out of every customer relationship and interaction should make the strategic choice to utilize this combined solution."
ClickFox software is unique in its ability to map customer interactions to a business-relevant model of the system, offering unprecedented insight into how customers are interacting with a business, and a clear roadmap to rapid, significant ROI. Through ongoing application of the ClickFox Customer Experience Analytics system, companies can dramatically reduce operational costs, improve customer satisfaction and revenue generation and enhance the overall interactive customer experience.
The ClickFox -- Talisma solution will translate interactions into an intuitive, visual map, revealing quickly and easily what customers actually do and why, so that companies can align customer needs with their business objectives. For example, the integrated solution will increase online sales conversion rates by helping an agent using Talisma Chat determine the best proactive offer for a customer based on the customer's history and behavioral patterns while on the Web site. The solution will also direct visitors using Web self-service to pages that are increasingly relevant to their objective as they navigate the Web site.
"Leveraging Customer Experience Analytics with Talisma CIM provides a deeper, more insightful understanding of customers," said Dan Vetras, President & CEO of Talisma. "By empowering businesses with a more comprehensive view of the customer, the overall online experience and business operations will significantly improve."
About ClickFox
ClickFox, an Atlanta-based software company, is a pioneer in Customer Experience Analytics. Its patented technology enables companies to transform existing customer data into true, objective insight by showing customers' step-by-step behavior in and across self-service systems, such as voice and speech-enabled IVRs, CTI, Web, kiosks, wireless devices, and CRM applications. ClickFox translates interactions from multiple service touch points into an intuitive, visual map, revealing quickly and easily what customers actually do and why, so that companies can align customer needs to their business objectives. Find company information at http://www.clickfox.com.
About Talisma
Talisma is the leading Customer Interaction Management (CIM) software solution provider enabling organizations globally to deliver an exceptional online customer experience while dramatically increasing their efficiency and effectiveness. Talisma's customers include Aetna, AOL, Canon, Citibank, Comcast, Dell, DHL, Ford, University of Notre Dame, Microsoft, Pitney Bowes, Siemens, Sony, and Sprint. Talisma is headquartered in Bellevue, Washington, and has offices located across Asia-Pacific, Europe, and North America. For more information, visit www.talisma.com.
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