TMCnet News
T3 Blends Indoor Skydiving with Augmented Reality to Create Immersive Gaming ExperienceAUSTIN, Texas, Feb. 13, 2018 /PRNewswire/ -- Today, Austin-based innovation agency T3 introduced a new immersive game using augmented reality for iFLY Indoor Skydiving. Taking the sport and technology to the next level, the AR layer brings a gaming aspect to the flight experience by allowing flyers to navigate through superimposed virtual rings. iFLY flyers can rack up points and compete against friends (or themselves, by beating their last high score), creating an all-encompassing indoor skydiving experience that doubles as a scorable sport for experienced flyers and beginners alike. To view the experience, visit https://youtu.be/0fUSlOn5_rw. "It's not only about changing the customer experience," said Ben Gaddis, President of T3. "We want to empower businesses to significantly drive revenue and stay competitive in the digital age." By leveraging technology like augmented and virtual reality, T3 aims to attract new iFLY customers without making any changes to the fellow Austin company's infrastructure or adding significant capital investment. "T3 is at the forefront of what iFLY wants to achieve, leveraging the latest technology to offer new products to our flyers, deepening customer engagement and improving our core experience," said Mason Barrett, Director of Prouct Development at iFLY. "They've added an entirely new layer of fun, challenge and competition for our flyers, and they've done it using a technology that's really present in the public consciousness." T3 has been creating and innovating with iFLY since 2016. The agency, known for innovation across numerous industries, has worked with brands like Staples to create an AI-powered Easy Button and has integrated voice and AI within various Allstate projects, including Good Hacks and QuickTrip. About iFLY Indoor Skydiving About T3 Contact:
View original content:http://www.prnewswire.com/news-releases/t3-blends-indoor-skydiving-with-augmented-reality-to-create-immersive-gaming-experience-300597489.html SOURCE T3 |