[April 16, 2014]

Smart Lunches Selected as a 2014 MITX What's Next Awards Finalist

Smart Lunches, Inc., the online meal ordering and delivery service for schools, daycare centers and day camps, today announced that it has been selected as a finalist in the 2014 MITX What's Next Awards in the category of "Best Consumer Tech That Makes Life Easier."

Smart Lunches was a winner of a 2013 What's Next Award as "Most Innovative e-Commerce Product." This year's Smart Lunches submission focused on the company's newest developments in their automated online meal plan service that enables families to order fresh hot or cold meals delivered daily utilizing local caterers and a dedicated delivery network, without parents having to do much beyond setting up the initial order and indicating their child's food preferences.

"Coming on the heels of having won the award last year in the category of 'Most Innovative e-Commerce Product', we're thrilled to know our focus on making Smart Lunches even easier to use got the MITX judges' attention this year," said Smart Lunches' Chief Lunch Lady Emily Green. "Over the past year, we've incorporated feedback from parents and scools, as well as our own intense focus on improving the process and user experience, to dramatically expand and enhance our service for families and schools. We've gone from making it easy to just order a school lunch, to further simplifying the process of ordering that takes convenience and choice to the next level."

"The finalists that emerged from an unprecedented number of submissions received for this year's MITX What's Next Awards demonstrate the creativity and innovation of our region's rich digital ecosystem," said MITX Board Member and Communispace Chief Operating Officer Howard Kogan, who serves as Chairman of the MITX What's Next Awards Advisory Committee. "From start-ups to large corporations and everything in between, the individuals behind this work continue to raise the bar for the entire digital community."

Since 1996, the MITX Award shows have grown to become the largest and most prestigious awards competitions in the country for marketing innovations, celebrating the best creative and technological accomplishments emerging from New England.

About Smart Lunches: Smart Lunches' innovative online ordering and delivery service brings nutritious, high-quality meals to kids while providing convenience and peace-of-mind to parents. Smart Lunches is one of New England's fastest growing companies, serving thousands of students each day at schools, daycare centers and camps through a state-of-the-art online service that utilizes local caterers and a dedicated delivery network to cook and deliver hot and cold meals. Smart Lunches provides customer support, delivery, nutrition advice, customer service, as well as on-site healthy vending machines. The company gives back by sharing a portion of its earnings with its partners and by contributing to other programs that support underprivileged children. Smart Lunches is currently available in eastern Massachusetts, southern New Hampshire and the greater Philadelphia area. To learn more about Smart Lunches, please inquire at [email protected].

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