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Simply Hired Reveals Top Employer Brands of 2014
[January 27, 2015]

Simply Hired Reveals Top Employer Brands of 2014


Simply Hired, the largest independent job search engine with properties in 24 countries and 12 languages, today published its first annual Employer Brand Index (EBI). The EBI ranks the Top 25 companies in seven industries based on real job seeker behavior and engagement - not surveys, editorial lists or curated reviews. Each ranking is determined by analysis of the frequency with which millions of job seekers engage with a company's job listings as compared to like employers, providing the industry's first impartial indicator of job seeker preference and employer brand.

"As the job market heats up, employer brand is an essential way to attract and retain talent who are looking for the right fit," said James Beriker, President and CEO of Simply Hired, citing Simply Hired's January 2015 U.S. Employment Outlook which shows a steady growth pattern fo U.S. job openings. "The new Simply Hired Employer Brand Index shines a light on engagement - that magic moment when a job seeker turns to one employer instead of a competitor - and provides a quantitative measure of brand strength that allows talent acquisition professionals to benchmark themselves against their peers."



"We believe that HR leaders need to broaden the way they think about and measure employer brand," said Dr. Jike Chong, head of data science at Simply Hired. "Employee surveys and reviews represent limited perspectives. Data science provides the opportunity to take a more analytical approach, based on billions of signals and the actual behavior of job seekers versus their stated preferences."

The first annual Simply Hired EBI spotlights the Top 25 Employer Brands in Automotive, Entertainment, Financial Services, Healthcare, Insurance, Technology and Transportation. The full list is available here, and the Top 5 Employer Brands in Financial Services, Technology and Automotive are listed below.


Financial Services

  1. Bank of America
  2. Wells Fargo (News - Alert)
  3. US Bank
  4. JPMorgan Chase
  5. Capital One

Technology

  1. Boeing
  2. Lockheed Martin (News - Alert)
  3. Apple
  4. Google
  5. Xerox

Automotive

  1. Ford Motor Company (News - Alert)
  2. Tesla Motors
  3. CarMax
  4. Johnson Controls
  5. General Motors

About Simply Hired

Simply Hired, a technology company based in Sunnyvale, California, operates job search engines in 24 countries and 12 languages. With more than 34 million unique visitors per month, the company provides job seekers access to millions of job openings across all job categories and industries, reaching job seekers on the web, mobile devices, email, and via thousands of partner sites including The Washington Post, Fox Business, Bloomberg (News - Alert) Businessweek, Computerworld, and International Nurses Association. Simply Hired enables employers to efficiently and cost-effectively reach candidates searching for jobs through its full-service pay-per-click (PPC) and self-service pay-per-post job advertising solutions. Simply Hired was founded in 2004 and is privately held with funding from Foundation Capital and IDG Ventures. For more information, visit www.simplyhired.com.


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