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SIM Partners Appoints Marketo Executive Jason Holmes to Board of DirectorsCHICAGO --(Business Wire)-- SIM Partners (SIM) (www.simpartners.com), a provider of local and social marketing automation technology, today announced the appointment of Jason Holmes to its Board of Directors. Currently Chief Customer Officer at Marketo (www.marketo.com), Holmes has more than 15 years of experience in customer-facing executive leadership roles within traditional and SaaS (News - Alert) companies. "Jason's enterprise experience, digital marketing expertise and professional associations make him an invaluable asset to our business," said Jon Schepke, CEO of SIM. "We look forward to benefitting from his perspective related to our strategies and operations, as we innovate on our Velocity platform to drive customer acquisition at a local level for enterprise brands." Before joining Marketo (News - Alert), Holmes was VP of global professional services at Adobe Systems. Prior experience also includes VP of worldwide consulting at Omniture (acquired by Adobe), VP of consulting services at Oracle (News - Alert), and VP of Americas technical services, consulting and sales engineering at Hyperion Solutions (acquired by Oracle). Holmes holds a bachelor's degree in finance from Arizona State University and a master's degree in marketing from Northern Illinois University.
Holmes will present on the state of marketing automation at SIM's annual client summit, SIMposium, on September 24 in Chicago. Through keynote presentations, networking and panel discussions, the event will explore the tools and techniques enterprise marketers can use to drive customer acquisition at a local level. Holmes' appointment to the SIM Board of Directors comes on the heels of the company's recent hiring of Tari Haro as CMO and relocating its headquarters to the Chicago loop. All of these developments continue the momentum SIM has built since announcing $8M in Series A funding in June, led by River Cities Capital Funds, a growth equity firm investing in healthcare and IT companies, and Jump Capital, a growth capital firm focused on high growth technology-enabled companies. The growth capital was earmarked for enhancing the industry leading capabilities of the Velocity platform and expanding the team to address growing demand for local marketing technology solutions. According to BIA/Kelsey, local digital ad spending is expected to hit $23.1 billion in the coming year, expanding to $44.5 billion by 2017. Editors' Note: A photo of Jason Holmes is available upon request About SIM Partners SIM Partners' Velocity technology empowers enterprise brands to maximize digital marketing results at a local level by optimizing location-specific content and business information to dominate local, mobile and social search results for hundreds or thousands of local entities. SIM provides a full suite of digital marketing technology, anchored by its SaaS based local marketing solutions: Velocity and Velocity Social. A social CRM tool and extension of the Velocity platform, Velocity Social enables large brands to effectively manage social communities for multiple locations on Facebook, Twitter and LinkedIn (News - Alert) and empowers locations to build their businesses with social media while ensuring each post complies with brand standards. SIM Partners has offices in Chicago and San Francisco and authorized resellers in Australia and Germany. For more information, visit www.simpartners.com.
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